Wikis Archive

InterActions: UCLA Journal of Education and Information Studies

 

Publication analysis


About the publication

Title: InterActions: UCLA Journal of Education and Information Studies

ISSN: 1548-33201

Website: http://escholarship.org/uc/gseis_interactions

Purpose, objective, or mission: From the website: “InterActions is a peer-reviewed, open access journal committed to the promotion of interdisciplinary and inclusive scholarship. The journal brings together senior and emerging scholars, activists, educators, and professionals whose work covers a broad range of theory and practice.”2

This student journal aims to promote scholarship that examines education and information studies through interdisciplinary perspectives. According to the editors, the field of education and information studies is frequently the place where the social sciences and humanities meet. InterActions seeks to be a forum for these meetings, soliciting work that “critiques the inequities and dominant norms within societies, education systems, and academia which perpetuate the marginalization of populations and the exclusion of their knowledge while maintaining unjust policies and systems.”3

Target audience: LIS, education, and other graduate students, professors, emerging and established scholars and professionals, and activists4

Publisher: University of California at Los Angeles Graduate School of Education and Information Studies5

Peer reviewed? Yes6

Type: LIS, social sciences, and education; scholarly7

Medium: Online open access8

Content: Articles, review essays, interviews, and book reviews. Considerations for publication include the “€œadvancement of important and current conversations in education and information studies, their scholarly competence and originality, and their contribution to the journal’€™s goals of informed critique, interdisciplinary dialogue, and social justice.”€9

InterActions is “€œparticularly interested in work that analyzes inequities and links research to larger social and political contexts. InterActions encourages contributions that utilize inclusive and critical frameworks in politically engaged ways.”10

Frequency of publication: Semiannual11

About the publication’s submission guidelines

Location of submission guidelines: Submission Guidelines

Types of contributions accepted: This publication accepts manuscripts from practitioners, activists, and both established and emerging scholars in all fields of study. Types of contributions sought include:

  • Articles (less than 7,500 words)
  • Literary reviews (less than 5,000 words)
  • Interviews (less than 5,000 words)
  • Book reviews & Exhibition reviews (less than 1,100 words)
  • Research in brief (less than 3,000 words)12

Submission and review process: Manuscripts undergo a double-blind review by editors selected from the editorial advisory board or by graduate students with expertise in the manuscript’€™s topic. The peer review committee decides if a publication will be accepted as is, revised, or rejected.13 InterActions does not accept material that is simultaneously submitted to other journals or has been previously published published elsewhere. All submissions except for book reviews should be submitted with an abstract of 400 words or less.14

Individuals submitting manuscripts need to create an account with Berkeley Electronic Press. The online submission process requires that manuscripts be submitted in separate stages, with title, abstract, and author information entered separately from the main text.€15

Authors retain all rights to their work, but grant the journal the right to make published content available in perpetuity. The California Digital Library also retains the right to display and distribute content published in this journal.16

Editorial tone: Tone is scholarly, but ranges from clear, direct language to the complex and intellectually rigorous syntax of poststructuralism.17

Style guide used: Publication Manual of the American Psychological Association, 6th edition18

InterActions also provides tips for reviewing a manuscript before submission.19

Conclusion: Evaluation of publication’s potential for LIS authors

InterActions is unique among LIS journals LIS in that it seeks interdisciplinary articles that advance social justice. Potential contributors might be LIS practitioners, educators, students, or professionals with an interest in LIS and its ability to satisfy a human need or solve a social problem. This publication values unique voices and critical analysis, as well as more liberal-leaning content. Creative applications of LIS theory in unexpected contexts (such as a study of information-seeking behavior within the queue for the Kogi Beef truck, published in the spring 2011 issue), or the application of theory from other disciplines, such as critical theory, to LIS methodology are the norm.20

A review of recent articles indicates a special emphasis on critical theory–particularly in a sociological context–which is a trend among students at UCLA’€™s Graduate School of Education and Information Studies. The wide range of topics covered includes classifications systems, linguistics, pedagogy, cultural studies, civil rights, science, and political economy.21 Work submitted to InterActions should be linked to a larger social and political context.

 

Audience analysis


About the publication’s readers

Publication circulation: No information available.

Audience location and language or cultural considerations: This publication is based in Los Angeles,22 and many readers may be located in Southern California or affiliated with the UCLA Graduate School of Education and Information Studies. However, this journal’s inclusion in the California Digital Library creates opportunities for wider readership. InterActions is published in English, but appears to aim for an international audience. As with all scholarly articles, avoid colloquialisms and explain any region-specific content or terms used.23

Reader characteristics: This publication’€™s readers are likely well educated and interested in how LIS and education can contribute to dialogue and transformation within larger social and political contexts. This publication’s target audience includes graduate students, professors, emerging and established scholars and professionals, and activists in the fields of LIS, education, or elsewhere.24

As a field of study, LIS research can tend to be conservative and insular. InterActions aims to publish papers that challenge this trend, looking critically at the world and applying “€œalternative and liberatory visions, methodologies, and practices”25 to social issues in the fields of information science and education. Readers are likely progressive and liberal-leaning. This publication is committed social justice and critical inquiry, values that likely resonate with readers.26

Knowledge of LIS subject matter: Many readers will be familiar with LIS subject matter. However, as this is an interdisciplinary publication, authors should explain any specialized terms that a graduate student in another field might not be familiar with.27

Conclusion: Analysis of reader characteristics and their potential impact on authors

Readers of this journal appreciate careful research and critical analysis, mixing high and low art, and exploring traditional and nontraditional subjects. They are interested in work that is politically and socially engaged, and has value in contexts outside of academia. Papers that offer critical commentary on current issues and promote perspectives that can serve the cause of social justice will appeal to this audience. All the better if they are provocative.

When considering writing for this student journal, expect a high level of  intellectual engagement from readers, who will be looking for “€œfresh and progressive analyses and research”28 that satisfies a human need or solves a human problem. Prospective authors should consider the advice for publication provided by the InterActions manuscript revision tip sheet.29

Last updated: May 13, 2017


References

Show 29 footnotes

  1.  InterActions (Oakland): UCLA Journal of Education and Information Studies, Ulrichsweb Global Serials Directory, accessed April 11, 2018, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1523477354232/585059
  2. “Mission, Aims and Scope,” University of California at Los Angeles Graduate School of Education and Information Studies, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  3. “Mission, Aims, and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  4. “Mission, Aims, and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  5. “Mission, Aims, and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  6. InterActions, Ulrichsweb Global Serials Directory, accessed May 13, 2017,  http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405640290105/585059
  7. InterActions, Ulrichsweb Global Serials Directory, accessed May 13, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405640290105/585059
  8. InterActions, Ulrichsweb Global Serials Directory, accessed May 13, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405640290105/585059
  9. “Policies,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=policies
  10. “Mission, Aims, and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  11. InterActions, Ulrichsweb Global Serials Directory, accessed May 13, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405640290105/585059
  12. “Guidelines for Submissions to InterActions,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=submissionguidelines
  13. “Policies,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=policies
  14. “Guidelines for Submissions to InterActions,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=submissionguidelines
  15. “Guidelines for Submissions to InterActions,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=submissionguidelines
  16. “Policies,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=policies
  17. “Mission, Aims, and Scope,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  18. “Guidelines for Submissions to InterActions,” University of California eScholarship, accessed May 13, http://escholarship.org/uc/search?entity=gseis_interactions;view=submissionguidelines
  19. “What to Look For When Reviewing a Manuscript–Or, How to Get Your Own Manuscript Published,” University of California eScholarship, accessed May 13, http://escholarship.org/brand/gseis_interactions/Reviewing_a_MS.pdf
  20. InterActions,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/gseis_interactions
  21. InterActions,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/gseis_interactions
  22. InterActions, Ulrichsweb Global Serials Directory, accessed May 13, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405640290105/585059
  23. InterActions,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/gseis_interactions
  24. “Mission, Aims and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  25. “Mission, Aims and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  26. “Mission, Aims and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  27. “Mission, Aims and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  28. “Mission, Aims and Scope,” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/uc/search?entity=gseis_interactions;view=mission
  29. “What to Look For When Reviewing a Manuscript–Or, How to Get Your Own Manuscript Published” University of California eScholarship, accessed May 13, 2017, http://escholarship.org/brand/gseis_interactions/Reviewing_a_MS.pdf
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The Atlantic

 

Publication analysis


About the publication

Title: The Atlantic

ISSN: 1072-7825 (Print) and 2151-9463 (Online).1

Website: http://www.theatlantic.com

Purpose, objective, or mission: Per their website, “We reach thinking people—and make them think harder. The Atlantic’s audience is influential, curious, and eager to leave a lasting mark on the world. Never ones to shy away from change, they seek out new ideas, challenge conventions—including their own—and ultimately aim to foster progress.”2

Target audience: For general audiences interested in current topics and foreign affairs.

Publisher: Atlantic Media Company.3

Peer reviewed? No.

Type: General interest magazine with varied topics from politics, foreign affairs, and culture.

Medium: Print and online.

Content: News stories, articles, fiction pieces, and interviews.

Frequency of publication: Published 10 times a year.4

About the publication’s submission guidelines

Location of submission guidelines: https://support.theatlantic.com/hc/en-us/categories/360000916494-Editorial-Inquiries

Types of contributions accepted: According to their guidelines, “The Atlantic magazine is always interested in great nonfiction, fiction, and poetry. A general familiarity with what we have published in the past is the best guide to our needs and preferences.” Additionally, “The Atlantic wants to hear what you think. . . Visit our Contact Us form and select Letter to the Editor to send an email directly to the Letters section of The Atlantic.5 If you want to send an email from your personal email to the editors at The Atlantic, include “your full name, your mailing address and a phone number where we can contact you.6

Submission and review process: All manuscripts should be submitted as a Word document or PDF. Succinct pitches may be submitted in the body of an e-mail. Send nonfiction manuscripts or pitches to submissions [at] theatlantic.com; fiction manuscripts to fiction [at] theatlantic.com; poetry to poetry [at] theatlantic.com; pitches or commentaries about politics to politics [at] theatlantic.com; pitches or commentaries about culture and books to culture [at] theatlantic.com; pitches or commentaries about business to business [at] theatlantic.com; pitches or commentaries about science, technology, and health to science [at] theatlantic.com; pitches or commentaries about family to family [at] theatlantic.com; pitches or commentaries about education to education [at] theatlantic.com; pitches or commentaries about global issues to global [at] theatlantic.com; and pitches or commentaries about ideas to ideas [at] theatlantic.com.7 Letters to the Editor are to be sent via the form on the “Contact Us” page. 8

Editorial tone: Writing is sophisticated but easy to read.

Style guide used: None offered.

Conclusion: Evaluation of publication’s potential for LIS authors

Because The Atlantic welcomes unsolicited manuscripts, there is potential for LIS authors to inform a general audience of library news and events. This is not a scholarly journal, yet there is plenty of prestige in being published here as it is more than 160 years in publication.9 LIS professionals and novice writers have an opportunity to expound on topics of interest and perhaps find ideas for scholarly works. Fiction and poetry submissions are also welcomed; it appears that many LIS professionals find this to be a stimulating outlet for non-scholarly writing. Topics that might be suitable for this venue are technological change in libraries, political and social issues surrounding libraries, and the paperless academic library.

 

Audience analysis


About the publication’s readers

Publication circulation: 1.9 million print readers and 33.7 million global unique digital visitors.10

Audience location and language or cultural considerations: Information regarding audience location is not provided, though international subscriptions are available.11 Content is published in English.

Reader characteristics: No information could be located regarding the specific reader characteristics for readers of The Atlantic.

Knowledge of LIS subject matter: Readers are not likely to know a lot about LIS subject matter if they are simply reading this magazine. A recent article, “Is Google Making Us Stupid,” published here would indicate that readers have some interest in computers and technology; researching the magazine index could not locate any specific articles on library and information science. As this audience is considered affluent and well educated, they are likely to read other magazines and have formulated opinions on LIS topics.

Conclusion: Analysis of reader characteristics and their potential impact on authors

Readers of The Atlantic are interested in smart writing and provocative, thought-provoking conversations. LIS topics and issues that need influential advocates would certainly find them here. Articles should be well written, directed toward an educated audience, limit library jargon (or explain each thoroughly), and provide documented corroboration for their issues. References are not a requirement; however, if the author is seeking advocacy for LIS issues, articles will need facts, not just opinions, and perceptive readers will be able to distinguish between the two. Authors must be determined and resolute in their submission process, as The Atlantic receives too many submissions annually to consider them all.

Last updated: September 20, 2020


References

Show 11 footnotes

  1. The Atlantic, Ulrichsweb Global Serials Directory, accessed September 20, 2020, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1522204779230/42396
  2. “Advertising,” TheAtlantic.com, accessed September 22, 2018, https://advertising.theatlantic.com/
  3. The Atlantic.
  4. The Atlantic.
  5. “Editorial Inquiries,” TheAtlantic.com, accessed September 20, 2020, https://support.theatlantic.com/hc/en-us/categories/360000916494-Editorial-Inquiries
  6. “Submit a Letter to the Editor,” TheAtlantic.com, accessed September 20, 2020, https://support.theatlantic.com/hc/en-us/articles/360011374674-Submit-a-Letter-To-The-Editor
  7. “Submit a piece for editorial consideration at The Atlantic,” TheAtlantic.com, accessed September 20, 2020, https://support.theatlantic.com/hc/en-us/articles/360011374734-Submit-a-piece-for-editorial-consideration-at-The-Atlantic
  8. Submit a Letter to the Editor.
  9. “History”, TheAtlantic.com, accessed September 20, 2020, https://www.theatlantic.com/history/
  10. Advertising.”
  11. “Subscribe,” TheAtlantic.com, accessed November 20, 2016, https://w1.buysub.com/pubs/A5/ATL/cds_forms.jsp?cds_page_id=171695&cds_mag_code=ATL&id=1479664672189&lsid=63251157521048080&vid=1&cds_response_key=I16LAUS
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Journal of Education for Library and Information Science (JELIS)

 

Publication analysis


About the publication

Title: Journal of Education for Library and Information Science (JELIS)

ISSN: 0748-5786 (Print) and 2328-2967 (Online)1

Website: http://www.alise.org/index.php?option=com_content&view=article&id=445

Purpose, objective, or mission: “JELIS supports scholarly inquiry in library and information science (LIS) education by serving as the primary venue for the publication of research articles, reviews, and brief communications about issues of interest to LIS educators.”2

Target audience: LIS faculty and educators, and more specifically, ALISE members3

Publisher: Association for Library and Information Science Education (ALISE)4

Peer reviewed? Yes5

Type: LIS and education scholarly6 JELIS is a peer-reviewed journal that features scholarly papers, original research, reports, and studies. Although the journal does also publish brief communications, reader comments, and guest editorials, its primary purpose is the presentation of scholarly research.7

Medium: Online8

Content: JELIS publishes peer-reviewed research articles that contribute to scholarship in the field of education in library and information science and brief communications on topics important to the field. The later is not subject to peer review, but editorial approval only.9

Frequency of publication: Quarterly10

About the publication’s submission guidelines

Location of submission guidelines: https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458

Types of contributions accepted: JELIS accepts submission of major articles of up to 7,000 words and more reflective, brief communications of up to 1,500 words.11

Submission and review process: Manuscripts must be submitted via the online submission widget. The publication acknowledges the receipt of all submissions. Major articles go through a double-blind review process.12

Editorial tone: Formal and academic.13

Style guide used: Publication Manual of the American Psychological Association, 6th edition. Additional information on style and formatting guidelines is included in the guidelines.14

Conclusion: Evaluation of publication’s potential for LIS authors

As a peer-reviewed, scholarly journal in the field of LIS education, JELIS would be a suitable publication venue for those involved in academic librarianship or graduate-level teaching. Although its readership may be relatively small, publication in JELIS would definitely help in the process of building tenure and establishing professional credibility. Ulrichsweb notes that “(JELIS) Authors are most often professors in schools of library and information science.”15 However, information professionals, LIS faculty, and even LIS students with relevant experience and strong academic writing skills should consider submitting work to JELIS.

 

Audience analysis


About the publication’s readers

Publication circulation: Actual numbers are not available, but JELIS is made available to all ALISE members, both individual and institutional, as a benefit of membership.16

Audience location and language or cultural considerations: Although detailed geographic information is not available, the ALISE mission specifically mentions serving faculty in North America.17 JELIS is published solely in English, 18 and its North American base would suggest that most readers are comfortable communicating in English. Due to the prominent Canadian reader contingent, authors would definitely want to avoid colloquialisms and cultural references that are specific to the United States.19

Reader characteristics: Though demographic information on readership is not available, ALISE does note that its members are generally faculty in library and information science graduate programs.20 It is difficult to make blanket characterizations in terms of age, gender, and ethnicity, as readers range from LIS students to deans. No detailed breakdown of reader workplaces is provided by JELIS or ALISE. The ALISE membership brochure notes that its members include “All levels of faculty, administration, students, librarians, researchers, educational institutions, and others interested in library and information science education.”21 Readers likely share a high level of education and a professional interest in LIS education and graduate-level teaching.

JELIS readers, particularly LIS faculty members, are likely to have established opinions based on their area of expertise.22 They are also likely to share the core values of librarianship and view the profession as highly important and relevant in both the academic and professional spheres. Yet JELIS does also feature divergent viewpoints and constructive criticism in its reader comments and guest editorials.23

Knowledge of LIS subject matter: JELIS readers are extremely knowledgeable about LIS subject matter and well-versed in library jargon, particularly that which relates to education.24 Authors will want to focus their submissions on the most relevant topics for LIS educators, as this publication is quite specialized and readers might not be interested in more general or overarching library concepts.25

Conclusion: Analysis of reader characteristics and their potential impact on authors

This is a scholarly publication that features specialized content geared towards a relatively small audience of LIS educators and students. Successful submissions will exhibit a professional and academic tone, and should specifically address emerging issues and trends in LIS education in the United States and Canada, or internationally. Appropriate topics might include technological advances in distance learning, course management systems such as Blackboard or WebCT, the use of Web 2.0 applications (i.e., blogs, wikis, podcasts) in teaching, or a comparative analysis of international LIS education. Additionally, authors might consider including original research to more effectively connect with JELIS readers.

Last updated: May 15, 2017


References

Show 25 footnotes

  1.  Journal of Education for Library and Information Science, Ulrichsweb Global Serials Directory, accessed April 15, 2018, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/search/738510419
  2. Journal for Library and Information Science Education, Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/index.php?option=com_content&view=article&id=445
  3. “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017,  https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  4. Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  5.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  6.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  7.  “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017,  https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  8.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  9.  “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017,  https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  10.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  11. “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017, https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  12.  “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017, https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  13.  “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017, https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  14.  “JELIS Submission Guidelines,” Association for Library and Information Science Education, accessed May 15, 2017, https://ali.memberclicks.net/index.php?option=com_content&view=article&id=458
  15.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  16. Journal of Education for Library and Information Science (JELIS), Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/index.php?option=com_content&view=article&id=445
  17. “ALISE Strategic Plan 2017-2020,” Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/alise-strategic-plan-2017-2020
  18.  Journal of Education for Library and Information Science (JELIS), Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1494882128377/608102
  19. “About ALISE,” Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/about-alise-2
  20. Association for Library and Information Science Education. (2013). About ALISE. Retrieved from http://www.alise.org/about-alise
  21. ALISE membership brochure, Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/assets/documents/alise_membership.pdf
  22. ALISE membership brochure, Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/assets/documents/alise_membership.pdf
  23. “About ALISE,” Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/about-alise-2
  24. ALISE membership brochure, Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/assets/documents/alise_membership.pdf
  25. “About ALISE,” Association for Library and Information Science Education, accessed May 15, 2017, http://www.alise.org/about-alise-2
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Journal of Documentation

 

Publication analysis


About the publication

Title: Journal of Documentation

ISSN: 0022-0418 (Print) and 1758-7379 (Online)1

Purpose, objective, or mission: “The Journal of Documentation (JDoc) is one of the longest established academic journals in library and information science, providing a unique focus on theories, concepts, models, frameworks and philosophies.”2

Website: http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd

Target audience: Primary readership includes educators, scholars, researchers, and advanced scholars in information science fields.3

Publisher: Emerald Publishing Limited4

Peer reviewed? Yes5

Type: LIS scholarly,6 as indicated by the target audience, a “rigorous peer review process,” and the focal areas of the content: “theories, concepts, models, frameworks, and philosophies in the information sciences.”7 Many of the articles are highly research oriented and follow a typical format, including sections for literature review, methods, results, discussion, and conclusion. Journal of Documentation is an ISI ranked journal.8

Medium: Print and online9

Content: The journal publishes research papers, critical and scholarly reviews, and short speculative articles.10

Frequency of publication: Bi-monthly11

About the publication’s submission guidelines

Location of submission guidelines: http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd

Types of contributions accepted: Research papers, critical and scholarly reviews, short speculative articles12

Submission and review process: Article length is restricted to 4,000 – 10,000 words. Title must be 16 words or less, and the submission must include a structured abstract following their “How to . . . Write an Abstract” guide. All articles are subject to a double blind peer review.13

Editorial tone: Scholarly14

Style guide used: Harvard style references15

Conclusion: Evaluation of publication’s potential for LIS authors

The Journal of Documentation is a highly regarded journal of research, review, and evidence-based practice. It claims a rigorous peer-review process and would be a credit to an LIS writer seeking to publish for tenure and career advancement. Potential works may take the forms of research reports, scholarly reviews, articles on research methodology, historical articles, and “€œreviews of the evidence base for professional practice.”16€

 

Audience analysis


About the publication’s readers

Publication circulation: Circulation not listed.

Audience location and language or cultural: Journal of Documentation is published in English in the United Kingdom.17 A good amount of professional jargon will be familiar to most readers, depending more upon their professional discipline than upon their native tongue.

Reader characteristics: Given the content of the journal, it is likely that its readers work in a variety of library settings. This readership expects thoughtful, well-articulated conceptual work alongside evidence-driven research and practical approaches to problem-solving.18€

Knowledge of LIS subject matter: Indications are that LIS subject matter knowledge among this readership is very high, and often specific to a particular area of practice or research. Readers may be experts in some other domain but interested in its relationship to LIS disciplines and have a high degree of comfort dealing with that material.19€

Conclusion: Analysis of reader characteristics and their potential impact on authors

These readers will be knowledgeable about most LIS concepts and experts in specific areas. They will be critical readers and will want thoughtfulness in presentation along with evidence and sound reasoning in discussions and conclusions.

Last updated: May 15, 2017


References

Show 19 footnotes

  1.  Journal of Documentation, Ulrichsweb Global Serials Directory, accessed April 15, 2018, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/search/1229268474
  2. “Aims and Scope,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd
  3. “Aims and Scope,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd
  4. Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  5.  Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  6. Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  7. Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  8. “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  9. Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  10.  “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  11. Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  12.  “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  13. “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  14.  “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  15. “Author Guidelines,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/author_guidelines.htm?id=jd
  16.  “Aims and Scope,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd
  17.  Journal of Documentation, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405366141613/38244
  18.  “Aims and Scope,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd
  19.  “Aims and Scope,” Emerald Publishing Limited, accessed May 15, 2017, http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=jd
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Journal of Digital Information (JoDI)

*As of July 2014, Journal of Digital Information is not accepting submissions.*

 

Publication analysis


About the publication

Title: Journal of Digital Information (JoDI)

ISSN: 1368-75061

Website: http://journals.tdl.org/jodi

Purpose, objective, or mission: JoDI focuses on “Publishing papers on the management, presentation, and uses of information in digital environments.”2 JoDI “Covers digital libraries, hypertext and hypermedia systems, and digital repositories and the issues of digital information.”3

Target audience: Information professionals, researchers, and scholars interested in digital information and environments.4

Publisher: Texas A & M University Libraries.5

Peer reviewed? Yes6

Type: LIS scholarly7

Medium: Online8

Content: “…the Journal of Digital Information is an electronic-only, peer-reviewed journal covering the broad topics related to digital libraries, hypertext and hypermedia systems and digital repositories, and the issues of digital information.”9

Frequency of publication: Irregular, often several volumes per year.10

About the publication’s submission guidelines

Location of submission guidelines: http://journals.tdl.org/jodi/index.php/jodi/about/submissions#authorGuidelines

Types of contributions accepted: This publication accepts articles these themes: information discovery, visual interfaces and digital libraries. Per the website, “Papers submitted to JoDI must be original. As a peer-reviewed journal JoDI is unable to consider papers that have been accepted by or published in another peer reviewed source, or any other publication where copyright in the work has been assigned to another party (this does not include any copy on your personal or your institutional websites). For the same reason, JoDI is also unable to consider papers while they may be being considered for publication elsewhere.”11

Submission and review process: Submission is online and requires authors to create an account with the site. From the site: “Since JoDI is a web-based journal, the preferred presentation format is HTML. We strongly recommend submission in this form but we will accept manuscripts in other Web-viewable formats, such as PDF. Where a non-html paper is submitted the author’s final, refereed and accepted copy will be presented unedited, supplemented with an edited html ‘front page’ version.”12 Once an article is submitted an author is able to monitor the review process by logging into their account.

Editorial tone: Academic13

Style guide used: None specified; however, the submission guidelines document does provide specific examples of references and formatting.14

Conclusion: Evaluation of publication’s potential for LIS authors

The Journal of Digital information is a very good journal for librarians interested in writing on the technical aspects of digital information (metadata, indexing, hypermedia, digital curation, etc).

 

Audience analysis


About the publication’s readers

Publication circulation: Circulation for this online, open-access journal is not available.

Audience location and language or cultural considerations: The readers’ geographic locations are unknown, though there are probably more readers in Texas as that is where the journal is based.15 The Journal of Digital Information is a highly specialized electronic journal, so even though Texas may have more readers per capita, the publication’s readership most likely spread throughout the United States and, to some extent, other English-speaking countries.16 The Journal of Digital Information is published in English. Since JoDI is an academic journal, it is likely that most readers are students, professors, and professionals.17 Despite academia being a sort of micro-culture, it is still important for writers to refrain from cultural references that may be too local.

Reader characteristics: Readers of the Journal of Digital Information are most likely information professionals specializing in digital storage and retrieval. Workplaces may range from libraries, software companies, various technical services,  and IT departments. Readers of the Journal of Digital Information are highly specific in their reading interest; hence, it is not safe to assume that the average reader will have a high degree of knowledge or interest in libraries or information organizations — except as they may pertain to digital information dissemination. Writers wishing to publish should keep in mind that readers are highly specialized and most likely are well versed in the field of digital information.18

Knowledge of LIS subject matter: Readers will have extensive knowledge related to digital information (such as tagging, indexing, web2.0, and database-design) but may not have such a well-versed comprehension of other aspects of librarianship.19

Conclusion: Analysis of reader characteristics and their potential impact on authors

Potential authors for the Journal of Digital Information should know that their readers are well-read and comfortable with technical jargon. Readers come to JoDI for research-oriented essays and reports, and expect to see research conveyed with tables and charts. Keeping this in mind, readers can be creative with their essays as long as it still pertains to the topic (a good example is from 2006’s vol.7 no. 2 issue: “Finding Murphy Brown: How Accessible are Historic Television Broadcasts?” by Jeff Ubois20). JoDI is a free electronic publication, so it may be of interest to potential authors that their work will be online and available to anyone who creates an account with the Texas Digital Library.

Last updated: November 3, 2014


References

Show 20 footnotes

  1.  Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed April 15, 2018, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1523818902306/270336
  2.  “Journal of Digital Information,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi
  3. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017,  http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  4. “Journal of Digital Information,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi
  5. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  6. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  7. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  8. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  9. “Journal of Digital Information,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi
  10. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  11.  “Editorial Policies,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi/about/editorialPolicies#focusAndScope
  12.  “Submissions,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi/about/submissions#onlineSubmissions
  13.  Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  14. “Submissions,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi/about/submissions#onlineSubmissions
  15. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  16. “Submissions,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi/about/submissions#onlineSubmissions
  17. Journal of Digital Information, Ulrichsweb Global Serials Directory, accessed May 14, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1405444978063/270336
  18. “Journal of Digital Information,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi
  19. “Journal of Digital Information,” Texas Digital Library, accessed May 14, 2017, https://journals.tdl.org/jodi/index.php/jodi
  20. Jeff Ubois, “Finding Murphy Brown: How accessible are historic television broadcasts?” Journal of Digital Information, 7(2),  https://journals.tdl.org/jodi/index.php/jodi/article/view/172
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The Writer Magazine

Publication analysis


About the publication

Title: The Writer Magazine

ISSN: 0043-9517 (Print) and 21663-0046 (Online)1

Website: http://www.writermag.com/

Purpose, objective, or mission: According to the online submission guidelines, “The Writer is dedicated to expanding and supporting the work of professional and aspiring writers with a straightforward presentation of industry information, writing instruction and professional and personal motivation. In the pages of our magazine, writers share experiences, expertise, struggles, advice, successes and suggestions.”2

Target audience: Professional and aspiring writers.3

Publisher: Madavor Media.4

Peer reviewed? No.

Type: Civilian publication for writers.

Medium: Print and online.

Content: Features instructive articles on how to improve writing and get work published. Also includes up-to-date market lists for aspiring and experienced writers and book reviews for newly published material in the field.

Frequency of publication: Monthly.5

About the publication’s submission guidelines

Location of submission guidelines: http://www.writermag.com/the-magazine/submission-guidelines/

Types of contributions accepted: “We are interested in how-to stories, reported pieces, narrative essays, and profiles of writers and others in the field.” 6

Submission and review process: Query first. All queries via email to tweditorial [at] madavor.com along with your name, a short bio, an outline of your story idea, estimated word count, and a brief description of your background. “We receive hundreds of pitches every week and cannot respond to all of them. If you haven’t heard from us in two weeks, please feel free to move your submission to another publication.”7

Editorial tone: Step-by-step how-to instructional advice, written in an easy-to-digest tone. Narrative essays should provide some take-away advice and benefits to a writing audience, but should not be self-promoting. Tone should support aspiring and experienced writers alike, although beginning writers are more likely to read the magazine.8

Style guide used: No style guide or preferences are stated in the submission guidelines.

Conclusion: Evaluation of publication’s potential for LIS authors

No matter the field, all writers share the same pitfalls, challenges, and successes. LIS authors can convey their experiences and even review books they found helpful to the craft of writing. One column, entitled “Breakthrough,” publishes first-person narratives as new writers “break through” to publication and all authors are eligible to submit upon publishing their first article (presumably in an LIS publication).9 LIS authors are also great at discovering and organizing resources for writers, which would be great for the how-to instructional features, such as helping authors do research for articles.

 

Audience analysis


About the publication’s readers

Publication circulation: 32,000 print and digital readers; more than 40,000 opt-in e-newsletter subscribers; 51,000 unique monthly website visitors.10

Audience location and language or cultural considerations: Published in the United States; available by subscription internationally as well.11 Readers are well cultured and interested in literature and writing as an art. Literary and writing jargon can be used.

Reader characteristics: The readers of The Writer are 27% male and 72% female. The average household income is $82,000 and 64% of readers are college graduates12 Readers of The Writer are literary in nature. Readers want informative, how-to advice and stories about how to succeed at the craft and business of writing. There is no place for negativity regarding the profession in this publication. Readers have one important thing in common, they are passionate about the craft of writing. Because writing is mostly a freelance profession, information related to managing a freelance career is also well received and well featured in the magazine. Another important thing to remember is that this publication caters to all types of writers, which does give a broad array of possible types of readers to target.

Readers of The Writer are only interested in reading articles written in a supportive and encouraging tone with the honest intention of helping other writers further their craft. Readers expect The Writer to teach them how to write all types of articles and stories. Readers are generally open to new ideas on the publication’s subject matter and believe they too can become professional writers.

Knowledge of LIS subject matter: Readers of this publication have limited knowledge of LIS subject matter, except as it relates to book reviews and literature. Readers can easily digest writing that dissects published works, and also can appreciate labeling materials for certain audiences. Readers will not understand technical LIS jargon, but they will appreciate information that will help them use library and research resources more efficiently.

Conclusion: Analysis of reader characteristics and their potential impact on authors

The most obvious characteristic that readers of The Writer have in common is that they are all writers. While it can be assumed readers are literary to a certain degree, their level of technical knowledge when discussing LIS-related issues or services must be presented in a language that is easy for someone unfamiliar to LIS jargon to understand. Readers of this publication could benefit from research instruction, such as how to research a great book or article idea, but it must be presented in layperson terms. Potential authors should consider the level of research skills to be moderate to none among readership, and therefore mimic the publication’s simplified tone when providing advice on these or related topics. Furthermore, potential authors should keep in mind that readers expect articles to be very descriptive, with step-by-step instructions on how to achieve whatever goal the article promises. This style is what keeps readers interested and coming back issue after issue.

Last updated: September 6, 2020


References

Show 12 footnotes

  1. The Writer, Ulrichsweb Global Serials Directory, accessed September 6, 2020, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1599422891430/55543
  2. “Submission Guidelines,” WriterMag.com, accessed December 9, 2016, http://www.writermag.com/the-magazine/submission-guidelines/
  3. Submission Guidelines.”
  4. Submission Guidelines.”
  5. “Subscriptions,” WriterMag.com, accessed December 9, 2016, http://www.writermag.com/the-magazine/subscriptions/
  6. Submission Guidelines.”
  7. Submission Guidelines.”
  8. Submission Guidelines.”
  9. Submission Guidelines.”
  10. Madover Media. (2020). Media Kit. The Writer. Retrieved from https://cdn.writermag.com/2019/12/TWM-1908-MediaKit-LR-1.pdf
  11. 2020 Media Kit.”
  12. 2020 Media Kit.”
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Tri-City Voice

 

Publication analysis


About the publication

Title: Tri-City Voice

ISSN: N/A

Website: http://www.tricityvoice.com

Purpose, objective, or mission: An independent newspaper serving the southeast San Francisco Bay Area.1

Target audience: The target audience includes laypersons interested in local news and events in the Castro Valley, Fremont, Hayward, Milpitas, Newark, San Leandro, San Lorenzo, Sunol, and Union City areas.2

Publisher: Tri-City Voice.3

Peer reviewed? No.

Type: Civilian newspaper.

Medium: Print and online.4

Content: Coverage of local news, art, culture, sport, entertainment, and events in the southeast Bay Area.5

Frequency of publication: Weekly.6

About the publication’s submission guidelines

Location of submission guidelines: No submission guidelines are available online. There is an online form on the Contact page to fill out for story ideas or letters to the editor.7

Types of contributions accepted: The newspaper accepts letters to the editor and articles about local events and news.

Submission and review process: Submit Opinions, Letters to the Editor, or article ideas through the online form.8

Editorial tone: Casual and informal.

Style guide used: A specific style guide was not indicated.

Conclusion: Evaluation of publication’s potential for LIS authors

This is a local newspaper with an audience limited to a specific region. However, because of the sense of the small audience, information and reports about the local libraries would be of great interest to the readers of the newspaper. This would be a great venue to submit manuscripts about events in the library, programs, library news, and interviews with authors.

This newspaper does not have a wide readership within the LIS profession so articles written may not get noticed by a large audience within this community. However, Hayward Public Libraries and libraries within the Alameda and Santa Clara County library system fall within the areas covered by this newspaper. Librarians who submit articles for publication will gain recognition within their own library systems and possibly further if the article is of interest to those outside of the city or county libraries. Publishing in this newspaper will also provide readers with a closer look at library services. Those interested in fulfilling tenure requirements should not consider this publication as it is not peer reviewed and does not include research.

 

Audience analysis


About the publication’s readers

Publication circulation: “Employees distribute 25,000 copies each week to thousands of locations throughout the community,” and the website receives over 1,800 visitors per day.9

Audience location and language or cultural considerations: The newspaper is delivered within the Northern California cities of Hayward, Fremont, Union City, Newark, Milpitas, and Sunol.10 This publication serves a diverse population. Scholarly tone should be avoided and articles should be clear for readers who claim English as a second language.

Reader characteristics: The southeast San Francisco area is highly diverse, and the newspaper is devoted to covering local issues and interests.11 The audience for this newspaper may not have a general interest in libraries, but will be interested in library services, issues, and events that affect the community.

Knowledge of LIS subject matter: A knowledge of LIS subject matter shouldn’t be assumed.

Conclusion: Analysis of reader characteristics and their potential impact on authors

As in many cities, the audience for this newspaper is very diverse in terms of language, education, ethnicity/race, income, profession, age, and areas of interest. It is important for the author to write about topics that the readers will find of interest. They may want to consider writing articles about computer use and classes, using online and print resources available at the library, and featured authors or new books. Articles that would be of interest to English language learners are also important. However, the articles should not be filled with LIS jargon or go into depth about library topics that practitioners would be more interested in.

Based on the articles published in the newspaper, it can be assumed that the readers of this newspaper are very community-oriented, have strong family values, and are interested in different cultures. Authors should take all of this into consideration when submitting manuscripts for publication.

Last updated: Septemeber 6, 2020


References

Show 11 footnotes

  1. “About Us,” TriCityVoice.com, accessed September 6, 2020, https://tricityvoice.com/about/
  2. About Us.
  3. About Us.
  4. About Us.
  5. About Us.
  6. About Us.
  7. “Contact Us,” Tri-City Voice, September 19, 2018, https://tricityvoice.com/contact/
  8. Contact Us.”
  9. About Us.
  10.  “About Us.
  11.  “About Us.
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The Sun Magazine

Publication analysis


About the publication

Title: The Sun Magazine

ISSN: 0744-96661

Website: http://thesunmagazine.org

Purpose, objective, or mission: Per their website, “The Sun is an independent, ad-free magazine that for more than forty years has used words and photographs to evoke the splendor and heartache of being human. Each monthly issue celebrates life, but not in a way that ignores its complexity. The personal essays, short stories, interviews, poetry, and photographs that appear in The Sun’s pages explore the challenges we face and the moments when we rise to meet them.”2

Target audience: The target audience is the general public; specifically, The Sun targets readers who are intelligent, educated, concerned about community and social issues, and enjoy reading stories, essays, and interviews that they might not find in more mainstream publications.

Publisher: The Sun Publishing Company, Inc.3

Peer reviewed? No.4

Type: Civilian magazine.

Medium: Print and online.

Content: Essays, interviews, fiction, poetry, and black and white photography.5

Frequency of publication: Monthly.6

About the publication’s submission guidelines

Location of submission guidelines: http://thesunmagazine.org/about/submission_guidelines/writing

Types of contributions accepted: The Sun accepts submissions of essays, interviews, fiction, poetry, and photos. There is no minimum word count, but submissions of longer than 7,000 words are rarely accepted. The Sun favors personal writing, but is also looking for “provocative pieces on political and cultural issues.”7 Interview pieces should focus on “innovative and provocative thinkers,” and The Sun is particularly interested in interviews with women and people of color.8 Submissions may also be made to magazine’s “Readers Write” series, in which readers respond to a given theme each month with a short, nonfiction piece.9 Black and white photos are also accepted. The Sun is not interested in photojournalism, but instead, photos that show “unique perspectives on the world around us — especially human interactions.” 10

Submission and review process: The Sun does accept submissions online via Submittable. As of September 2020, mail-in submissions are suspended due to the coronavirus. Submissions must be typed (single-spaced is acceptable for poetry, double-spaced for all other types) and sent with a self-addressed stamped envelope. The review process typically takes three to six months but may be longer. Queries are suggested prior to submitting interview pieces. Interview pieces can be lightly edited prior to submission and will be further revised upon acceptance.11

Editorial tone: Personal, provocative writing preferred.12

Style guide used: None specified.

Conclusion: Evaluation of publication’s potential for LIS authors

The Sun offers an excellent opportunity for LIS authors to reach a more mainstream audience than an industry publication. Since it appeals to people who tend to be educated, socially active, and well-read, The Sun provides an audience who will likely be interested in issues facing libraries and their roles in society and community, including funding challenges, services to minorities, and trends in information literacy. Interestingly, The Sun provides subscriptions for free or at reduced rates to institutions such as prisons and homeless shelters (and often includes submissions from inmates and other “marginalized” members of society)13 Therefore, it would provide a forum for submission of pieces concerning library services to these populations.

 

Audience analysis


About the publication’s readers

Publication circulation: 70,000.14

Audience location and language or cultural considerations: The Sun’s publication is read and distributed throughout the United States. At this time, The Sun is only available in English. However, it does appeal to a multicultural, multi-generational audience, often presenting viewpoints from minority and disenfranchised populations.

Reader characteristics: Reader information is unavailable. The magazine’s content would suggest that readers care about human issues and are informed about national and global politics. The Sun is available in many jails, prisons, treatment centers, and homeless shelters, so many readers are in fact currently homeless or incarcerated.15

This publication is not targeted toward any particular profession. It does attract a number of writers and other artists, as well as those who have an appreciation for good writing and photography. Many of the readers who send letters to The Sun or submit to the “Readers Write” section work in the nonprofit sector, or in various “human service” fields such as addiction treatment, counseling, health care, and services to homeless people.

The Sun is a liberal publication, with an audience that likely embraces diversity, is politically active and involved in social activism, and values creativity and artistic expression. It is likely that readers hold education, literacy, and librarianship in high esteem, but may not necessarily be well-versed in issues relating to these areas.

Knowledge of LIS subject matter: Since The Sun is a civilian publication that does not specialize in library and information science, audience knowledge of LIS subject matter cannot be assumed. It can be assumed that readers are supporters of libraries, and may have knowledge of library services from the patron’s point of view. While it is likely that issues facing libraries may be of interest to this publication’s readership, LIS jargon should be avoided.

Conclusion: Analysis of reader characteristics and their potential impact on authors

Readers of The Sun share an interest in the arts and in creating a better world for the future. They are concerned about the environment, education, and other issues that will have a long-term impact on our world. They may be politically active, usually at the grass-roots level.

The Sun‘s audience will be interested in and responsive to articles such as those about the roles of libraries as cultural institutions; funding challenges faced by public libraries; educational opportunities offered to children through library programs; services to immigrants and other non-native English speakers; and services to populations such as homeless adults and children and inmates.

Authors who are interested in being published in The Sun will want to ensure that their submissions deal with current issues facing libraries. They will want to focus less on the technical aspects of librarianship, and more on the social and cultural implications. They may want to consider interviews with leaders in the field of library and information science who are implementing innovative programs and ideas, especially those who are working to bring library services to traditionally underserved populations.

Last updated: September 8, 2020


References

Show 15 footnotes

  1.  The Sun Magazine, WorldCat, accessed March 28, 2018, https://www.worldcat.org/title/sun/oclc/243522787
  2. “About The Sun,” TheSunMagazine.com, accessed December 2, 2016, http://thesunmagazine.org/about/about_the_sun
  3. About The Sun.”
  4. “Submission Guidelines Writing,” TheSunMagazine.com, accessed December 2, 2016,  http://thesunmagazine.org/about/submission_guidelines/writing
  5. About The Sun.”
  6. About The Sun.”
  7. Submission Guidelines Writing.”
  8. “Submission Guidelines Interviews,” TheSunMagazine.org, accessed December 2, 2016, http://thesunmagazine.org/about/submission_guidelines/interviews
  9. “Submission Guidelines Readers Write,” TheSunMagazine.com accessed December 2, 2016, http://thesunmagazine.org/about/submission_guidelines/readers_write
  10. “Submission Guidelines Photography,” TheSunMagazine.org, accessed September 8, 2020, https://thesunmagazine.org/submit#photography
  11. Submission Guidelines Writing.”
  12. Submission Guidelines Writing.”
  13. “FAQ,” TheSunMagazine.com, accessed December 2, 2016, http://thesunmagazine.org/about/faq
  14. About The Sun.”
  15. FAQ.”
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Publishers Weekly

 

Publication analysis


About the publication

Title: Publishers Weekly, or PW

ISSN: 0000-0019 (Print) and 2150-4008 (Online)1

Website: http://www.publishersweekly.com/

Purpose, objective, or mission: “Weekly news magazine focused on the international book publishing business.”2

Target audience: Publishers, booksellers, librarians, literary agents, authors, and the media.3

Publisher: PWxyz, LLC.4

Peer reviewed? No.5

Type: Civilian magazine covering book publishing.

Medium: Print and online.

Content: “It offers feature articles and news on all aspects of the book business, bestsellers lists in a number of categories, and industry statistics, but its best known service is pre-publication book reviews, publishing some 9,000 per year.”6

Frequency of publication: Weekly.7

About the publication’s submission guidelines

Location of submission guidelines: http://www.publishersweekly.com/pw/corp/submissionguidelines.html

Types of contributions accepted: PW accepts story pitches for features, news, opinion pieces, and the children’s section.8 Letters to the editor are also accepted.9

Submission and review process: Story pitches for news and soapbox ideas should be sent to Editorial Director Jim Milliot at jmilliot [at] publishersweekly.com. Pitches for features should be sent to features [at] publishersweekly.com; for children’s, send pitches to childrensbooks [at] publishersweekly.com.10 Send letters to Jim Milliot, including your name and address.11

Editorial tone: Informative.

Style guide used: None indicated.

Conclusion: Evaluation of publication’s potential for LIS authors

Publishers Weekly is perhaps the most prominent publication in the book publishing industry, and having a book review or article published in the magazine would be a notable accomplishment in the eyes of other LIS professionals.

 

Audience analysis


About the publication’s readers

Publication circulation:Publishers Weekly‘s weekly print edition boasts 68,000 readers–booksellers, publishers, public and academic librarians, wholesalers, distributors, educators, agents and writers,”12 “PublishersWeekly.com had 10 million unique visitors last year and more than 27 million page views…and it’s growing.”13

Audience location and language or cultural considerations: Publishers Weekly is published in the United States in English, though it features reviews of books from around the world. According to Publishers Weekly, 71% of readers reside in North America and 29% reside in Europe, Asia, and Australia.14

Reader characteristics: Readers are 53.9% female with the majority of readers (22%) in the 25-34 age range.15 The audience of Publishers Weekly is comprised of 44% book buyers and booksellers, 25% publishers, 25% librarians, 2% public relations/media, 2% agents and rights professionals, and 1% wholesalers/distributors.16 Readers are people who care about books or need/want to know what’s happening in the world of book publishing.

Knowledge of LIS subject matter: It is possible, given the connection between libraries and the publishing industry, that the readers may have a familiarity with LIS jargon, however, it should not be assumed.

Conclusion: Analysis of reader characteristics and their potential impact on authors

Publishers Weekly is targeted to publishers, booksellers, librarians, educators, and book lovers. National library news is relevant to the magazine’s content, and readers would be interested in a librarian’s unique perspective on books or publishing trends.

Last updated: September 14, 202o


References

Show 16 footnotes

  1.  Publishers Weekly, Ulrichsweb Global Serials Directory, accessed September 14, 2020, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1600133762655/52201
  2. “About Us,” PublishersWeekly.com, accessed October 27, 2016, http://www.publishersweekly.com/pw/corp/aboutus.html
  3. About Us.”
  4. About Us.”
  5. About Us.”
  6. About Us.”
  7. About Us.”
  8. “How do I pitch Publishers Weekly a story idea?,” PublishersWeekly.com, accessed October 27, 2016, http://www.publishersweekly.com/pw/corp/faq.html#pitch
  9. “How do I send a letter to the editor?,” PublishersWeekly.com, accessed October 27, 2016, http://www.publishersweekly.com/pw/corp/faq.html#letter
  10.  “How do I pitch Publishers Weekly a story idea?”
  11. How do I send a letter to the editor?
  12. “Advertising Information,” PublishersWeekly.com, accessed September 14, 2020, https://www.publishersweekly.com/pw/corp/advertisinginfo.html
  13. Advertising Information.”
  14. “Media Planner 2019,” PublishersWeekly.com, accessed September 14, 2020, https://www.publishersweekly.com/binary-data/ARTICLE_ATTACHMENT/file/000/004/4113-1.pdf
  15. Media Planner 2019.”
  16. Media Planner 2019.”
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Slashdot

Publication analysis


About the publication

Title: Slashdot

ISSN: N/A

Website: http://slashdot.org

Purpose, objective, or mission: Slashdot is an online forum that provides “News for Nerds. Stuff that Matters.” This “stuff” includes stories on various aspects of technology, from discussing user’s rights online to sharing ideas and news on various IT subjects. Content is submitted by readers, who can also assist editors in the selection of material by utilizing the site’s collaborative moderation system called “Firehose,” which contains RSS Feeds, story submissions, and journals that have color-coding to indicate popularity. Using the color spectrum scale, “Red is hot, violet is not,” users can tag and vote on entries, in addition to providing feedback.

Target audience: People interested in all-things tech, particularly news and opinion on tech “with discussion backed by professional insight, polls, and analysis.”1

Publisher: Slashdot Media 2

Peer reviewed? No.

Type: Civilian publication. This is an online forum that publishes reader’s articles on various aspects of technology, in addition to providing an interactive networking environment. Although it is likely to appeal to techie librarians, the primary target audience is not librarians; thus, it would be considered a lay publication rather than a LIS publication.

Medium: Online.

Content: Story sections are self-explanatory, with some exceptions: “Apache” (news about the Apache web server); “Apple” (news on all things Mac); “Ask Slashdot” (ask the readership any questions about software problems, hardware, jobs, etc.); “BSD” (news about “modern UNIXes derived from Berkeley’s distribution [like Free, Open and NetBSD]”); “Developers” (news that affects any aspect of programming, such as language, licensing, or techniques); “Features,” “Games,” “Geeks in Space” (not currently open for submissions, this was an audio broadcast provided by the editors); “Interviews”; “IT;” “Linux;” “Politics;” “Polls” (submit “thought-provoking 4-6 question polls to share); “Science;” and “Your Rights Online” (news and information on spam, privacy, and other issues affecting our rights online). Archived articles, book reviews, and job listings complete the content.

Frequency of publication: Daily.

About the publication’s submission guidelines

Location of submission guidelines: https://slashdot.org/faq/submissions.shtml

Types of contributions accepted: “The closer a submission is to featuring all the “perfect” characteristics, the better the chances are that it will run. While we will sometimes tweak submitters’ grammar, spelling and punctuation, attempt to fix broken links, and even edit with brackets and ellipses (in the interest of brevity, clarity and good taste), the nicer a submission starts out, the less tempted we are to hit “delete.” Not every Slashdot post is perfect — but the better they are, the better it is for everyone.”3 “A perfect Slashdot submission is: interesting, informative, clear, snappy, presented neutrally, submitted with appropriate topics, usually based on text and still images, labeled with an understandable, concise headline, well-linked, and grammatically correct.”4

Submission and review process: Use the Submit link located at the top right of the website’s home page. Creation of an account is required first. This is a moderated site allowing administrators and editors to approve or remove posts.5

Editorial tone: Informal.

Style guide used: None specified.

Conclusion: Evaluation of publication’s potential for LIS authors

LIS authors with a technical bent will find the latest news, stories, and feeds on technology informative. This forum is an informal way to get stories submitted without a formal publishing process and allows for feedback from the target audience. Authors can pitch ideas and ask questions6, perhaps opening the discussion for more library and information science issues.

 

Audience analysis


About the publication’s readers

Publication circulation: 32 million monthly visitors.7

Audience location and language or cultural considerations: As this publication is only available online, there is no central geographic location. It is likely that users are international. The publication is written in English and no information is provided on the possible cultural considerations of the audience. This matter could be important, as different countries may have varying technical standards that would need to be further investigated and considered, perhaps by reading further into archives and different sections to find out if any stories on international issues are submitted.

Reader characteristics: The majority of readers work in IT.8 The general audience of Slashdot may not seem the ideal audience for a LIS writing, as they have concerns that would not necessarily reflect the ethics, interests, or issues of LIS. However, with the future of LIS moving quickly with new technology, this audience could be a great source of objective information. The technical aspects of the profession could be introduced into this forum with a group who might have new ideas or strategies unknown to a LIS author.

Knowledge of LIS subject matter: This forum does not actively promote LIS subject matter unless there is a newsworthy story to share. However, with the influx of technology influences on LIS, this would be an interesting forum to share LIS information and get feedback that might be more objective on emerging technology.

Conclusion: Analysis of reader characteristics and their potential impact on authors

Writing for and participating in this website would certainly not be a project for the light-hearted “LIS techie.” LIS authors with an avid interest in technology might be able to find middle ground with this publication on issues such as privacy concerns. The ability to collaborate with an audience with general technical backgrounds might open a dialog on the various ways that technology affects libraries.

Last updated: September 13, 2020


References

Show 8 footnotes

  1. “Our Brands,” Slashdot Media, accessed September 13, 2020, https://slashdotmedia.com/our-brands/
  2. “Slashdot Media to Merge with BIZX, LLC, Creating a Market Leader in B2B, Software, Technology, and Data”, PRNewswire, accessed September 13, 2020, https://www.prnewswire.com/news-releases/slashdot-media-to-merge-with-bizx-llc-creating-a-market-leader-in-b2b-software-technology-and-data-300978561.html
  3. “Submissions,” Slashdot.org, accessed November 14, 2016, http://slashdot.org/faq/submissions.shtml?source=autorefresh
  4. Submissions.”
  5. Submissions.”
  6. “Frequently Asked Questions,” Slashdot.org, accessed September 13, 2020, https://slashdot.org/faq
  7. Our Brands.”
  8. Our Brands.”
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