Publication analysis
About the publication
Title: CARL Newsletter
ISSN: 1090-99821
Website: http://www.carl-acrl.org/newsletter/index.html
Purpose, objective, or mission: CARL is the official publication of California Academic & Research Libraries.2 The goal of California Academic & Research Libraries is to support professional growth opportunities for its members.3
Target audience: The newsletter is a benefit of membership and per their website, membership is open to “any person interested in academic or research librarianship or in academic or research libraries in California.”4
Publisher: California Academic and Research Libraries.5
Peer reviewed? No.6
Type: LIS professional news.7
Medium: Online.8
Content: News related to professional workshops and CARL business.9
Frequency of publication: Quarterly.10
About the publication’s submission guidelines
Location of submission guidelines: http://www.carl-acrl.org/newsletter/
Types of contributions accepted: Per their website, “Announcements of awards, publications, presentations, retirements and relevant professional accomplishments are limited to CARL members. News of professional appointments are welcome from any member library.”11
Submission and review process: E-mail the editor or send column information to the campus liaison coordinator.12
Editorial tone: Informational.13
Style guide used: No particular style guide specified.
Conclusion: Evaluation of publication’s potential for LIS authors
Publishing opportunities for first time LIS contributors are excellent if you are willing to network and attend workshops of interest to California academic librarians. The editor requests that “interest group” coordinators designate a notetaker during its programs. The newsletter will then publish the workshop or program notes. An “interest group” is one of many associations which are members of CARL and who promote through the newsletter when they sponsor a professional growth opportunity workshop.14
The SJSU SLIS Administration listserv often posts calls for volunteers for such events. The contact person designated in these postings can then be contacted. An arrangement can then be made regarding what volunteer contributions are needed. Workshop attendance also can be arranged. A volunteer may offer to create program announcements for the CARL Newsletter as well a volunteering to be the notetaker for the workshop; the story built from those notes is likely to be published in the newsletter.15
Some of the associations listed in the interest groups include: Academic Librarians’ Interest Group North (ALIGN); Collection Development Interest Group (CDIG); Diversity in Academic Libraries (DIAL); Southern California Instruction Librarians (SCIL); Science and Engineering Academic Librarians (SEAL); and Scholarly Communication and Open Resources for Education (SCORE).16
Audience analysis
About the publication’s readers
Publication circulation: About 700 members receive the newsletter with membership.17
Audience location and language or cultural considerations: The publication is based in California and written in English.18 California is a diverse state with strong multicultural values.
Reader characteristics: Readers are academic librarians or those interested in academic libraries, usually based in college or university libraries, especially those based in California. There is a strong focus on multicultural values.19
Knowledge of LIS subject matter: Academic.20
Conclusion: Analysis of reader characteristics and their potential impact on authors
Readers are likely involved with their professional community, interested in improving their professional skills and maintaining strong ties with their peers in the field.
Last updated: May 6, 2019
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