Wiki Tags Archives: Health sciences

Journal of Electronic Resources in Medical Libraries (JERML)

 

Publication analysis


About the publication

Title: Journal of Electronic Resources in Medical Libraries (JERML)

Website: http://www.tandfonline.com/toc/werm20/current

Purpose, objective, or mission: From the publication website: “The Journal of Electronic Resources in Medical Libraries is a peer-reviewed professional journal devoted to the access, evaluation, and management of electronic resources in the medical library environment.”1

Target audience: Users of libraries in medical schools, hospitals, and other health sciences libraries2

Publisher: Routledge/Taylor & Francis3

Peer reviewed? Yes4

Type: LIS and medical sciences, scholarly5

Medium: Print and online6

Content: “The material in the Journal of Electronic Resources in Medical Libraries will complement articles published in Medical Reference Services Quarterly, which highlights the reference and bibliographic instruction aspects of electronic resources.”7

Frequency of publication: Quarterly8

About the publication’s submission guidelines

Location of submission guidelines: http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions

Types of contributions accepted: The journal seeks articles with “practical, up-to-date information about important developments and issues related to the provision, selection, and use of electronic resources in health sciences libraries.”9

“Topics may include, but are not limited to:

  • Collection development and selection of electronic resources
  • Electronic document delivery in medicine and health care
  • Enhancing electronic resource user services
  • Print versus electronic or combination formats
  • Site licensing-what librarians need to know
  • Delegating work that involves electronic/digital acquisitions
  • Cataloging-e-books, e-journals, and other electronic formats
  • The merger of serial and book formats in the electronic library
  • Coping with electronic misinformation, fraudulence, and shams on the Internet
  • “E-core” lists in medicine, allied health, nursing, pharmaceutical science, mental health, and other health care fields
  • The role of medical libraries with Electronic Health Records
  • Cost analyses of digital resources”10

Submission and review process: Submissions are uploaded using the ScholarOne Manuscripts site located at http://mc.manuscriptcentral.com/jerml.”11 Any other requests should be directed to Justin Robertson, editor-in-chief, at justincrobertson@gmail.com.12 Detailed submission instructions are included at the submission guidelines link provided above.

Editorial tone: Scholarly13

Style guide used: The Chicago Manual of Style, 16th edition14

Conclusion: Evaluation of publication’s potential for LIS authors

As this is a journal “aimed at the practicing librarian,”15 and is described as a “source for practical, up-to-date information,”16 any librarian with knowledge of current issues and developments in electronic resources in the broader LIS field would be a welcome contributor to JERML.

 

Audience analysis


About the publication’s readers

Publication circulation: Circulation information is not available.

Audience location and language or cultural considerations: JERML is published in English in the United States.17

Reader characteristics: Readers are likely well-educated and work in “academic medical school libraries, hospital libraries, and other health sciences libraries.”18 Readers expect well-researched, academic articles19 that provide practical knowledge that will inform the service they provide.

Knowledge of LIS subject matter: Readers will be well-versed in LIS subject matter, specializing in the medical LIS field, with a special interest in electronic resources.20

Conclusion: Analysis of reader characteristics and their potential impact on authors

As the readership for this journal is specialized, potential contributors should tailor their articles to an academic, knowledgeable audience. Readers will be looking for rigorously researched papers that provide new information on access, evaluation and management of electronic sources.21 This is a go-to journal for medical librarians to obtain up-to-date information about electronic resource management for their libraries. The potential LIS authors to reach a extensive and engaged audience it great.

Last updated: May 15, 2017


References

Show 21 footnotes

  1.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
  2.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
  3. Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  4.  Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  5.  Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  6.  Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  7.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
  8.  Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  9. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  10.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
  11. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  12. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  13. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  14. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  15. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  16. “Instructions for Authors,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=werm20&page=instructions
  17.  Journal of Electronic Resources in Medical Libraries, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  18. Taylor & Francis. (2015). Aims & Scope. Journal of Electronic Resources in Medical Libraries. Retrieved from http://www.tandfonline.com.libaccess.sjlibrary.org/action/journalInformation?show=aimsScope&journalCode=werm20#.VRahFeEYFZI
  19.  ProQuest. (2015). Journal of Electronic Resources in Medical Libraries. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1427545368851/452894
  20.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
  21.  “Aims and Scope,” Taylor and Francis Group, accessed March 24, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=werm20
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Endnotes: The Journal of the New Members Round Table

 

Publication analysis


About the publication

Title: Endnotes: The Journal of the New Members Round Table 

Website: http://www.ala.org/nmrt/oversightgroups/comm/schres

Purpose, objective, or mission: The Endnotes Committee is part of the ALA’€™s New Members Round Table (NMRT), a which consists of ALA members with fewer than ten years’ membership. The committee’s mission is to provide support for librarians who want or need to publish scholarly articles, and to publish peer-reviewed research by NMRT members and directed at new librarians.1

The committee oversees publication of Endnotes: The Journal of the New Members Round Table.2

Target audience: American Library Association new members, specifically those who are part of the New Members Round Table (ALA NMRT)3

Publisher: American Library Association4

Peer reviewed? Yes5

Type: LIS scholarly6

Medium: Online7

Content: According to the Endnotes Committee Charge, “Each edition of the journal will contain 2-4 scholarly articles written by members of NMRT, as well as web site reviews and scholarly book reviews of titles relevant to new librarians.”8

Frequency of publication: One issue per year, with the possibility of more issues if there is interest. The editor welcomes suggestions for special themed issues from NMRT members.9

About the publication’s submission guidelines

Location of submission guidelineshttp://www.ala.org/nmrt/about-endnotes-committee

Types of contributions accepted: Original research, practitioner-based research, case studies, book and media reviews. Articles range between 2000-4000 words; book and media reviews 300-500.10

Submission and review process: Endnotes accepts article submissions on a rolling basis, but NMRT members are encouraged to contact the editor about proposals to determine if it fits the journal’€™s scope.11

Send typed, double-spaced MS word docs to nmrtendnotesjournal@gmail.com.12

The committee reviews manuscripts via an double-blind peer-review process. Accepted manuscripts will be returned with committee suggestions for edits, and authors will have about a month to revise the manuscript for publication.13

Editorial tone: Scholarly, but not too formal. The articles and reviews are almost conversational.14

Style guide used: Publication Manual of the American Psychological Association, 6th edition15

Conclusion: Evaluation of publication’s potential for LIS authors

To submit a manuscript for publication, register with the ALA and then join the NMRT, whose mission is to provide support for librarians with that specific goal. The publication is for NMRT members and directed at new librarians.€“ Endnotes is the perfect place for LIS students and new authors to submit a query to supportive editorial staff and among a group of peers.

 

Audience analysis


About the publication’s readers

Publication circulation: Endnotes is an open-access journal available online for anyone to read, but is primarily for members of the ALA’€™s NMRT.16

Audience location and language or cultural considerations: ALA is based in Chicago, IL, but the website and newsletter are online open access, available to anyone with internet access, or through a library. œA network of affiliates, chapters, and other organizations enables the ALA to reach a broad audience. Although it is written in American English and published by the American Library Association, the ALA does not limit itself to U.S. library concerns.17

Reader characteristics: Most readers of Endnotes, and all authors, are members of the ALA’€™s NMRT.18 ALA members include “librarians, library trustees, and other interested people from every state and many nations. The association serves public, state, school, and academic libraries, as well as special libraries for people working in government, commerce and industry, the arts, and the armed services or in hospitals, prisons, and other institutions.”19 The ALA’€™s mission is “€œto provide leadership for the development, promotion, and improvement of library and information services and the profession of librarianship in order to enhance learning and ensure access to information for all.”20

Knowledge of LIS subject matter: Readers of this scholarly journal are part of the ALA’€™s New Members Roundtable, so they may be expected to be aware of current LIS trends and terminology.21

Conclusion: Analysis of reader characteristics and their potential impact on authors

Readers are primarily new members to the ALA, and are interested in reading the most recent LIS scholarly research, news, reviews and updates in order to further their education or careers, and to inspire their own research and writing. This is an ideal publication for new authors to consider, and as it’€™s part of the ALA, has built-in credibility and respect, as well as readership.

Last updated: April 22. 2017


References

Show 21 footnotes

  1. “About NMRT,” American Library Association, accessed April 22, 2017,  http://www.ala.org/nmrt/about-nmrt
  2. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  3. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  4. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  5. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  6. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  7. American Library Association. (2014). Endnotes Committee. Retrieved from http://www.ala.org/nmrt/oversightgroups/comm/schres
  8. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  9. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  10. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  11. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  12. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  13. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  14. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  15. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  16. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  17. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  18. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
  19. “Membership,” American Library Association Annual Report, 2015, American Library Association, accessed April 22, 2017, http://www.ala.org/aboutala/sites/ala.org.aboutala/files/content/2015-ALA-Annual%20Report-Accessible-Final-7-8-2016.pdf
  20. “Mission,” American Library Association Annual Report, 2015, American Library Association, accessed April 22, 2017,  http://www.ala.org/aboutala/sites/ala.org.aboutala/files/content/2015-ALA-Annual%20Report-Accessible-Final-7-8-2016.pdf
  21. “Endnotes Committee,” American Library Association, accessed April 22, 2017, http://www.ala.org/nmrt/oversightgroups/comm/schres
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Journal of Hospital Librarianship

 

Publication analysis


About the publication

Title: Journal of Hospital Librarianship

Website: http://www.tandfonline.com/toc/whos20/current#.UY5raz3nYms

Purpose, objective, or mission: The Journal of Hospital Librarianship “focuses on issues that are of vital interest and concern to hospital librarians.”1

Target audience: This journal is intended for “librarians and information specialists in the field of hospital librarianship.”2

Publisher: Routledge/Taylor and Francis.3

Peer reviewed? Yes4

Type: LIS and health facilities and administration, scholarly5

Medium: Print and online6

Content: According to the publication website, “The journal provides a forum for research strategies and reporting research results and quality improvement projects in hospital library settings, discussions of technological challenges and solutions, and articles on health care administration issues which have implications for hospital librarians such as managed care health care economics, hospital mergers, as well as patient safety and consumer health information.”7

Frequency of publication: Quarterly8

About the publication’s submission guidelines

Location of submission guidelines: http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions#.VQ3chvnF8So

Types of contributions accepted: “Articles published in the Journal focus on research strategies, administrative assistance, managed care, financing, mergers, and more. The Journal also publishes articles and columns related to innovative strategies for transforming the healthcare environment, as well as up-to-date analyses and reviews of new products and services.”9

Submission and review process: Manuscripts are submitted electronically to the editor, Carole M. Gilbert (carolemg@wowway.com).10 “Articles and columns are subject to peer review by the editor, column editors, members of the Editorial Board, and independent, anonymous expert referees. Articles are accepted or rejected based on topic and/or recommendation of peer reviewers.”11

Editorial tone: Scholarly12 The editor is “committed to mentoring first-time authors and encourages hospital librarians of all backgrounds to submit articles to the Journal.”13

Style guide used: “References, citations, and general style of manuscripts should be prepared in accordance with the Uniform Requirements for Manuscripts Submitted to Biomedical Journals. Electronic references should be prepared in accordance with the Columbia Guide to Online Style Scientific.”14

Conclusion: Evaluation of publication’s potential for LIS authors

Writers will find that this journal offers an excellent opportunity to publish scholarly articles for a clearly defined field of study. With the strong support of editors who will “mentor new authors to produce a publishable manuscript,”15 this journal provides a forum for even first-time authors. There is great potential for an author to make an impact on the hospital  LIS community through publication in this journal.

 

Audience analysis


About the publication’s readers

Publication circulation: Circulation statistics are not available, but as this is a publication targeted to a specific LIS community, i.e. hospital librarians, it can be assumed that most hospital library workers would have great interest in its content.

Audience location and language or cultural considerations: This is an American journal that publishes in English only, but many articles are international in scope.16

Reader characteristics: It may be assumed that readers will have a high interest in medical and hospital librarianship. Most will have an MLIS or other advanced degree. Most readers will be employed in hospital libraries, and will consider the articles in this journal to be vital to their professional development. Readers will be interested in anything related to providing health information to both the clinical professional and the lay person.17 However, they may not have much interest in or knowledge of other types of librarianship.

Reader knowledge of LIS subject matter: Most readers will be very knowledgeable of all aspects of hospital librarianship.18

Conclusion: Analysis of reader characteristics and their potential impact on authors

The audience for this journal is highly motivated and knowledgeable of hospital librarianship. For authors with expertise in medical or hospital librarianship, an article published in this journal has the potential for reaching a large portion of their medical librarian peer group. The audience will most likely be interested in discovering information dedicated to their particular corner of the LIS profession. With the promised editorial guidance for new authors, and the guarantee of high interest from the reader, this journal offers real opportunities for the LIS researcher and author.

Last updated: May 15, 2017


References

Show 18 footnotes

  1. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20#.VQ3ABfnF8So
  2. “Instructions for Authors,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions
  3. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  4. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017,  http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  5. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017,  http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  6. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017,  http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  7. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20#.VQ3ABfnF8So
  8. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  9. “Instructions for Authors,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions#.VQ3chvnF8So
  10. “Instructions for Authors,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions#.VQ3chvnF8So
  11. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20#.VQ3ABfnF8So
  12. Journal of Hospital Librarianship, Ulrichsweb Global Serials Directory, accessed May 15, 2017, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1426966044169/391563
  13. “Instructions for Authors,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions#.VQ3chvnF8So
  14. “Instructions for Authors,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/authorSubmission?journalCode=whos20&page=instructions#.VQ3chvnF8So
  15. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20#.VQ3ABfnF8So
  16. “Publication History,” Taylor and Francis Group, accessed May 15, 2017, http://www.tandfonline.com.libaccess.sjlibrary.org/toc/whos20/current#.VQ3pyPnF8Sr
  17. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20
  18. “Aims and Scope,” Taylor and Francis Group, accessed May 17, 2017, http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=whos20#.VQ3ABfnF8So
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Journal of the Canadian Health Libraries Association (JCHLA/JABSC)

 

Publication analysis


About the publication

Title: Journal of the Canadian Health Libraries Association (JCHLA) / Journal de l’Association des bibliothèques de la santé du Canada (JABSC)

Website: http://pubs.chla-absc.ca/journal/jchla (French language edition at same link, click on upper right hand button “French”)

Purpose, objective, or mission: Per their website, “‘The Journal of the Canadian Health Libraries Association (JCHLA) / Journal de l’Association des bibliothèques de la santé du Canada (JABSC) is a forum for the provision of increased communication among health libraries and health sciences librarians.”1

Target audience: Canadian information professionals involved with health libraries.2

Publisher: Canadian Health Libraries Association3

Peer reviewed? Yes.4

Type: LIS scholarly.5

Medium: Online.6

Content: Publishes research articles, case reports, reviews and opinion pieces of interest of health library professionals.7

Frequency of publication: Triennial.8

About the publication’s submission guidelines

Location of submission guidelines: http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf

Types of contributions accepted: Publishes research articles, case reports, program descriptions, reviews and opinion pieces, of interest to health library professionals, such as traditional LIS topics of funding, access and technology, as well as topics specific health libraries field such as consumer health information services, primary health care reform and implications of electronic health records.9

Submission and review process: Manuscript submissions only accepted online via email attachment to editor. All work submitted reviewed and edited for publication. Extensive information provided in JCHLA Instruction to Authors pdf doc including manuscript length, construction, formatting of charts and illustrations and footnotes.10

Editorial tone: Formal and scholarly.11

Style guide used: National Library of Medicine’s Citing Medicine.12

Conclusion: Evaluation of publication’s potential for LIS authors

Authors interested in establishing themselves in the LIS field in Canada or health libraries and are skilled in producing solid research papers would find opportunities at this publication. This publication is aimed at Canadian information professionals in the health libraries field, but there is no mention of authors being exclusively Canadian or practicing in Canada. (The only exception is the JCHLA membership requirement for the Student Paper Prize detailed below.) The publication accepts submissions in either English or French, but the editors will not provide translations.13

The journal offers an annual competition, Login Canada Student Paper Prize. “Currently enrolled students in accredited master’€™s programs in library science or library technician programs are eligible to enter the competition. Personal or Institutional membership in the Canadian Health Libraries Association is required.”14 Per their website, “The Login Canada Student Paper Prize is awarded annually to the library and information science or library technician student who submits the best unpublished paper on health sciences librarianship to the competition. Research papers, program descriptions and review articles are eligible for the prize…The Login Canada Student Paper Prize includes publication in JCHLA, a certificate and a cheque for $500.00.”15

Per their site, this publication “is indexed in Library and Information Science and Technology Abstracts (LISTA) and Cumulative Index to Nursing and Allied Health Literature (CINAHL). JCHLA is also indexed in Informed Librarian Online.”16 Their website offers citation figures for each article (provided by CrossRef) under the “Most Cited Articles” tab in the side menu.17

 

Audience analysis


About the publication’s readers

Publication circulation: Circulation not available. Journal is benefit of membership in Canadian Health Libraries Association / Association des bibliothèques de la santé du Canada, but is also open access online.18

Audience location and language or cultural considerations: Canada.19 Publication is bilingual, accepts submissions in either English or French, however authors outside of Canada will need to be able to write using Canadian English and be aware of the spelling variations. Also, while the relevance of many LIS topics span North America, even the world, consideration needs to be given to ensure the submission is relevant specifically to information professionals working in Canadian health libraries.20

Reader characteristics: The association and publication do not provide any description of the readers other than they are professionals in the “health sciences library field.” Due to the specificity of the publication one could assume that the reader has a keen interest in the details of their field, a desire to improve their work and the reputation of their profession. Readers are interested in providing accurate health services information and comfortable with the technology in use to provide health library services. It would be safe assume the majority of the readers are employed in health science libraries. Readers, given the specific focus of this publication, would have limited interest in general LIS topics or work considering LIS issues only relevant to readers in the United States.21

Knowledge of LIS subject matter: Since the membership, the readers, of this publication are called professional librarians and, a librarian in Canada as in the United States, needs to hold a Master’s level degree in library science, it is safe to assume that readers have a basic understanding of LIS subject matter.22

Conclusion: Analysis of reader characteristics and their potential impact on authors

The readers, as professional librarians working in health libraries, interested in increasing their knowledge and promoting the field of health science libraries, will expect to find well-researched, informative articles that will support them in their work. As a Canadian publication, readers will expect authors to demonstrate their understanding of the Canadian workplace culture and knowledge of the government’s role in their work. Authors hoping to be published in this publication would be well served by reading the publication and the author guidelines to ensure they understand the expectations of the editors and readers.

Last updated: November 3, 2014


References

Show 22 footnotes

  1. Canadian Health Libraries Association of Canada. (2014). Journal of the Canadian Health Libraries Association. Retrieved from http://pubs.chla-absc.ca/journal/jchla
  2. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  3. SerialsSolutions. (2014). Canadian Health Libraries Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404849046132/530077
  4. SerialsSolutions. (2014). Canadian Health Libraries Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404849046132/530077
  5. SerialsSolutions. (2014). Canadian Health Libraries Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404849046132/530077
  6. SerialsSolutions. (2014). Canadian Health Libraries Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404849046132/530077
  7. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  8. Canadian Health Libraries Association of Canada. (2014). Journal of the Canadian Health Libraries Association. Retrieved from http://pubs.chla-absc.ca/journal/jchla
  9. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  10. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  11. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  12. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  13. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  14. Canadian Health Libraries Association. (2014). Login Canada Student Paper Prize. Retrieved from http://chla-absc.ca/node/290
  15. Canadian Health Libraries Association. (2014). Login Canada Student Paper Prize. Retrieved from http://chla-absc.ca/node/290
  16. Canadian Health Libraries Association of Canada. (2014). About the journal: indexing. Retrieved from http://pubs.chla-absc.ca/page/jchla/editors
  17. Canadian Health Libraries Association of Canada. (2014). Journal of the Canadian Health Libraries Association. Retrieved from http://pubs.chla-absc.ca/journal/jchla
  18. Canadian Health Libraries Association of Canada. (2014). Journal of the Canadian Health Libraries Association. Retrieved from http://pubs.chla-absc.ca/journal/jchla
  19. SerialsSolutions. (2014). Canadian Health Libraries Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404849046132/530077
  20. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  21. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
  22. Canadian Health Libraries Association of Canada. (2014). Instructions for Authors. Retrieved from http://pubs.chla-absc.ca/userimages/ContentEditor/1377011501166/JCHLA_Instructions_to_authors.pdf
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Bulletin of the American Society for Information Science and Technology

 

Publication analysis


About the publication

Title: Bulletin of the American Society for Information Science and Technology

Website: http://www.asis.org/bulletin.html

Purpose, objective, or mission: Since 1937, the American Society for Information Science and Technology (ASIS&T) has been the society for information professionals leading the search for new and better theories, techniques, and technologies to improve access to information. Their bulletin is a “news magazine packed with developments and issues affecting the field, pragmatic management reports, opinion, and news of people and events in the information science community.”1

Target audience: ASIS&T members and interested information science practitioners, including students.2

Publisher: American Society for Information Science and Technology (ASIS&T)3

Peer reviewed? No.4

Type: LIS professional news.5

Medium: Online.6

Content: Opinion pieces and quality, brief, timely articles on association activities and topics such as information technology applications, information policy, user behavior, information description or other information science topics.7

Frequency of publication: Bimonthly.8

About the publication’s submission guidelines

Location of submission guidelines: http://www.asis.org/Bulletin/submit.html

Types of contributions accepted: Short articles (2,000 – 5,000 words) with no footnotes or formulas included. Subject matter includes information architecture, user behavior, information policy, and information technology applications. You do not have to be an ASIS&T member to submit articles for consideration.9

Submission and review process: Suggestions should be emailed to the editor at bulletin@asis.org. There is no review process, so all decisions about publication are at the discretion of the editor. Editor promises quick response and additional guidelines (beyond those posted on the website) if requested.10

Editorial tone: Informative. The newsletter is ASIS&T’s primary means of maintaining regular contact with members regarding activates and updates, and is written with information practitioners in mind. The tone is informational but reader friendly.11

Style guide used: None indicated. Detailed article instructions are available from the editor upon request.12

Conclusion: Evaluation of publication’s potential for LIS authors

This bulletin has great potential for librarians interested in information architecture and technology. The bulletin also has a frequent student column which is a great indication that library science students could submit work.13

 

Audience analysis


About the publication’s readers

Publication circulation: 4,000 members (publication membership benefit).14

Audience location and language or cultural considerations: North American association and members likely residents of North America. ASIS&T is based in Silver Spring, Maryland.15 English language publication.16

Reader characteristics: The members, the audience, is comprised of “information specialists from such fields as computer science, linguistics, management, librarianship, engineering, law, medicine, chemistry, and education.”17  It is safe to assume a shared interest in improving their work and supporting their colleagues. An emphasis on the efforts of the association’s mission and developing a solid network of information professionals.18

Knowledge of LIS subject matter: Many will have considerable knowledge of LIS issues and terminology; however due to the diversity of workplaces writers cannot assume the audience consists of just librarians or that they can refer to LIS subject matter casually.

Conclusion: Analysis of reader characteristics and their potential impact on authors

Readers will expect articles published here to be meaningful to them, and to add to their knowledge of their organization or their work. Practical experience and informed opinions will be needed by authors interesting in submitting an article.

Last updated: May 14, 2016


References

Show 18 footnotes

  1. Association for Information Science & Technology (ASIS&T). (2016). Bulletin of the Association for Information Science and Technology. ASIS&T. Retrieved from http://www.asis.org/bulletin.html
  2. Association for Information Science & Technology (ASIS&T). (2016). Bulletin of the Association for Information Science and Technology. ASIS&T. Retrieved from http://www.asis.org/bulletin.html
  3. ProQuest. (2016). American Society for Information Science and Technology Bulletin (Online). Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1410734898546/62059
  4. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: Purpose and Scope. ASIS&T. Retrieved from http://www.asis.org/Bulletin/purpose_scope.html
  5. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: Purpose and Scope. ASIS&T. Retrieved from http://www.asis.org/Bulletin/purpose_scope.html
  6. ProQuest. (2016). American Society for Information Science and Technology Bulletin (Online). Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1410734898546/62059
  7. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: Purpose and Scope. ASIS&T. Retrieved from http://www.asis.org/Bulletin/purpose_scope.html
  8. ProQuest. (2016). American Society for Information Science and Technology Bulletin (Online). Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1410734898546/62059
  9. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: How to Submit Materials, Suggestions, and Ideas. ASIS&T. Retrieved from http://www.asis.org/Bulletin/submit.html
  10. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: How to Submit Materials, Suggestions, and Ideas. ASIS&T. Retrieved from http://www.asis.org/Bulletin/submit.html
  11. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: Index. ASIS&T. Retrieved from http://www.asis.org/Bulletin/index.html
  12. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: How to Submit Materials, Suggestions, and Ideas. ASIS&T. Retrieved from http://www.asis.org/Bulletin/submit.html
  13. Association for Information Science & Technology (ASIS&T). (2016). Bulletin for the Association for Information Science and Technology: Index. ASIS&T. Retrieved from http://www.asis.org/Bulletin/index.html
  14. Association for Information Science & Technology (ASIS&T). (2016). About ASIS&T. ASIS&T. Retrieved from http://www.asis.org/about.html
  15. Association for Information Science & Technology (ASIS&T). (2016). About ASIS&T. ASIS&T. Retrieved from http://www.asis.org/about.html
  16. ProQuest. (2016). American Society for Information Science and Technology Bulletin (Online). Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1410734898546/62059
  17. Association for Information Science & Technology (ASIS&T). (2016). About ASIS&T. ASIS&T. Retrieved from http://www.asis.org/about.html
  18. Association for Information Science & Technology (ASIS&T). (2016). Mission and Vision. ASIS&T. Retrieved from http://www.asis.org/missionvision.html
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Bayline

 

Publication analysis


About the publication

Title: Bayline

Website: To read posts: http://sanfrancisco.sla.org/category/bayline/. For information: http://sanfrancisco.sla.org/bayline/ and for Archives: http://sanfrancisco.sla.org/issues/.

Purpose, objective, or mission: Bayline is the “official bulletin of the San Francisco Bay Region Chapter” of the Special Libraries Association (or the SLA), according to their website. It presents information of interest to librarians in special libraries throughout the Bay Area.1

Target audience: The target audience is comprised of members of Special Libraries Association, an association for libraries who are not in traditional settings. These libraries can be at museums, corporations, law firms, botanical gardens, etc. “SLA serves more than 12,000 members in 83 countries in the information profession, including corporate, academic and government information specialists.”2

Publisher: The San Francisco Bay Region Chapter of the SLA.3

Peer reviewed? No.4

Type: LIS professional news magazine.5

Medium: Online. In 2013, Bayline shifted from a web magazine to a blog that’s incorporated into SF chapter’s website.6

Content: Profiles of member libraries (which can be very interesting and varied), and articles presenting information librarians in nontraditional settings would find useful. It also contains business news for the professional organization, such as the treasurer’s report and information on what members are doing.7

Frequency of publication: Monthly issues, with new posts added as often as necessary. From a recent post, Bayline is updated with at least 2-3 posts per month.8

About the publication’s submission guidelines

Location of submission guidelines: There are no submission guidelines at the Bayline website however each newsletter contains this statement, “All article submissions must receive approval from the editor and are subject to editing. Submitting authors must sign a copyright release. Authors retain all rights to their articles and know that the full contents of Bayline will be published online at the San Francisco Bay Region Chapter web site. Articles previously published will usually not be accepted for Bayline but exceptions can be negotiated.”9

Types of contributions accepted: There are no limitations given, however the articles should be of interest to the target audience. The invitation to submit does note that Bayline prefers not to publish articles that have seen prior publication, but this is negotiable.10

Submission and review process: Articles must be submitted to the editor before the publication date of the issue they were written for. The editor will read and make sure the article is appropriate for the audience, and is an appropriate length.

To contact the editor email: mcwjrlis@gmail.com .11

Editorial tone: There are no instructions given as to editorial tone, most articles are written in the first person, or third person familiar and informal manner.12

Style guide used: None listed.

Conclusion: Evaluation of publication’s potential for LIS authors

This publication would be a good venue for anyone writing an informal article on subjects of interest to almost any LIS subject, since special librarianship covers such a wide range of topics. There is no indication authors must be members of SLA to submit work for publication.

 

Audience analysis


About the publication’s readers

Publication circulation: Bayline is a free online newsletter/magazine. It is emailed to members of the Bay Area Special Library Association, but is not printed and distributed. As an online periodical, it’s available throughout the world, but is actively read mostly in the Bay Area.13

Audience location and language or cultural considerations: Bayline is focused on the Bay Area, and deals with subjects of interest to librarians in the Bay Area. It is possible that articles with a national focus would be accepted for publication, but the readership is almost entirely local. This periodical is written in American English. Articles may deal with librarianship in other languages or cultures as special libraries may have collections in other languages, but the articles are written in English. There is a wide variety of cultures represented in the SLA, so authors should be sensitive to other cultures and avoid stereotypes and explain information that might not be evident to someone from a different cultural background.14

Reader characteristics: The range of librarians covered by the SLA is huge. The SLA local chapter website illustrates this by saying, “Members of the San Francisco Bay Region Chapter of SLA work in diverse information environments ranging from business and technical organizations to research, government and academic institutions. We are found in public and private corporations, law firms, colleges and universities, banks and financial institutions, newspapers, hospitals, research facilities, public libraries, and engineering and architectural firms. Although many members work in corporate and special libraries, others are managers, researchers, analysts, technical services specialists, and consultants.”15

Knowledge of LIS subject matter: Readers are almost entirely professional librarians or library students. A broad background in LIS subject matter can be assumed, but due to the diverse nature of the libraries represented, extremely specialized terms used in specific kinds of libraries or specializations (such as cataloging, technical services, reference) would need to be defined.16

Conclusion: Analysis of reader characteristics and their potential impact on authors

The readers of Bayline would be interested in any library topic, especially if it’s local, especially if it involves an unusual library or an unusual librarian. Profiles of libraries, tours of libraries, information on collections, profiles of members and information on resources are all of interest. Information on marketing to the general public would be slightly less well-received here than in other publication (because of the largely corporate nature of the libraries represented) but marketing within the organization would be of great interest.

Bayline is more of a community newsletter than other professional publications, with a section on member news and neighborhood professional dinners. The long community history of the newsletter may explain this, the archive shows that newsletter publication dates back to the 1920s.17

Last updated: May 14, 2016


References

Show 17 footnotes

  1. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  2. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  3. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  4. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Bayline Issues. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/issues/
  5. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  6. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  7. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  8. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  9. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2010, February/March). Bayline Staff/Editor’s Notes. Bayline, 80(1). Retrieved from http://sanfrancisco.sla.org/wp-content/uploads/2011/05/febmar10.pdf
  10. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2010, February/March). Bayline Staff/Editor’s Notes. Bayline, 80(1). Retrieved from http://sanfrancisco.sla.org/wp-content/uploads/2011/05/febmar10.pdf
  11. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/bayline/
  12. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
  13. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  14. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  15. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  16. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). About SLA and the San Francisco Bay Chapter. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/about/
  17. Special Libraries Association (SLA) San Francisco Bay Region Chapter. (2016). Archive Bayline. SLA San Francisco Bay Region Chapter. Retrieved from http://sanfrancisco.sla.org/category/bayline/
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Library Connect Newsletter

 

Publication analysis


About the publication

Title: Library Connect Newsletter

Website: http://libraryconnect.elsevier.com/

Purpose, objective, or mission: Per their website, “The Library Connect Newsletter offers articles about “library and information science best practices, issues, trends and events, as well as Elsevier product and service news.”1

Target audience: Librarians and other information professionals.2

Publisher: Elsevier, Inc.3

Peer reviewed? No.4

Type: LIS professional news.5

Medium: Print and online.6

Content: Topics of interest to librarians, including LIS news, current issues in LIS, best practices, Elsevier news, and thoughts from leaders in the LIS field.7

Frequency of publication: Quarterly.8

About the publication’s submission guidelines

Location of submission guidelines: http://libraryconnect.elsevier.com/submit-article-abstract

Types of contributions accepted: According to their website the Library Connect Newsletter “welcomes your article ideas. Articles should pertain to academic, medical, corporate and government librarianship, focusing on thought leadership, practical advice, success stories, advocacy, and emerging trends. Newsletters are often developed around a theme, e.g., March 2012 -€“ library supporting the institutional mission. Articles reflecting upcoming themes may be given priority in the print publication.”9]

Submission and review process: Submit article abstracts through the website submission form. The editor reviews and responds to all abstracts.10]

Editorial tone: Conversational and professional; most articles are written in the first person.11

Style guide used: The Library Connect Newsletter evaluates abstracts based on their content, not form or language, and provides editing support to authors.12]

Conclusion: Evaluation of publication’s potential for LIS authors

Library Connect Newsletter is a respected professional publication with a global audience. LIS practitioners, educators, and students are encouraged to submit work or story ideas here. Editing support is available which makes it an ideal site for new writers.13]

 

Audience analysis


About the publication’s readers

Publication circulation: Approximately 13,000 recipients worldwide receive the newsletter in print, approximately 4,000 recipients receive the digital version.14

Audience location and language or cultural considerations: Publisher based in United States, publication has international audience and a review of the past issues finds articles written by information professionals from around the world.15 Available in English, Chinese, and Japanese. International publication; includes global coverage of LIS news and events.16

Reader characteristics: Library Connect Newsletter is read around the globe by academic, special and medical librarians “interested in library and information science best practices, issues, trends and events.” Readers are likely to be interested in library topics and sympathetic to library issues.17

Knowledge of LIS subject matter: Readers are likely to be familiar with general library topics and issues. Still, the audience includes all types of librarians, so authors should avoid highly specialized topics and language.18

Conclusion: Analysis of reader characteristics and their potential impact on authors

Authors are advised to submit work of a practical nature, rather than overly scholarly content, as Library Connect Newsletter serves as forum for professional news and discussion.19]

Last updated: May 16, 2016


References

Show 19 footnotes

  1. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  2. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  3. ProQuest. (2016). Library Connect. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1412889236236/538496
  4. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
  5. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  6. ProQuest. (2016). Library Connect. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1412889236236/538496
  7. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  8. ProQuest. (2016). Library Connect. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1412889236236/538496
  9. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
  10. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
  11. Elsevier Inc. (2014). Library Connect Newsletter – Print Archive. Library Connect. Retrieved from http://libraryconnect.elsevier.com/newsletters
  12. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
  13. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
  14. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  15. Elsevier Inc. (2016). Library Connect Newsletter – Print Archive. Library Connect. Retrieved from http://libraryconnect.elsevier.com/newsletters
  16. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  17. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  18. Elsevier Inc. (2016). About Library Connect. Library Connect. Retrieved from http://libraryconnect.elsevier.com/about-library-connect
  19. Elsevier Inc. (2016). Editorial Guide. Library Connect. Retrieved from http://libraryconnect.elsevier.com/submit-article-abstract
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Medical Reference Services Quarterly

 

Publication analysis


About the publication

Title: Medical Reference Services Quarterly (MRSQ)

Website: http://www.tandfonline.com/toc/wmrs20/current

Purpose, objective, or mission: Per their website, MRSQ “covers topics of current interest and value for professionals who provide reference and public services to health sciences personnel.”1

Target audience: Per their site, this journal is an “essential working tool for medical and health sciences librarians. For those professionals who provide reference and public services to health sciences personnel in clinical, educational, or research settings.”2

Publisher: Routledge, Taylor & Francis3

Peer reviewed? Yes.4

Type: LIS scholarly.5

Medium: Print and online.6

Content: MRSQ publishes brief practice-oriented articles relating to medical reference services, with an emphasis on user education, database searching, and electronic information.7

Frequency of publication: Quarterly.8

About the publication’s submission guidelines

Location of submission guidelines: http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions

Types of contributions accepted: Per their guidelines, MSRQ accepts submissions on “topics of current interest and practical value in public services librarianship in the areas of medicine and related specialties, including the biomedical sciences, nursing, and allied health. MRSQ has expanded its scope to cover most aspects of health sciences librarianship, including health informatics, information literacy, collection development, and management of health sciences libraries.”9

Submission and review process: Submissions are submitted via email to editor (contact information on guidelines page). Detailed submission instructions are included at the submission guidelines link provided above. Submissions are subjected to editorial and peer review.10

Editorial tone: Formal and scholarly.11

Style guide used: Chicago Publication Manual, 14th ed.12

Conclusion: Evaluation of publication’s potential for LIS authors

Likely contributors would be, given the desire to present practice-oriented articles such as The Plagiarism Project (an overview of plagiarism and description of a project in which librarians partnered with a dean of a graduate science program to educate students about the perils of plagiarism and encourage ethical writing practices), any librarian experienced in reference services, especially medical reference services, with new information to contribute to the field.

 

Audience analysis


About the publication’s readers

Publication circulation: Not provided.

Audience location and language or cultural considerations: United States.13 It’s written in English and publishers advise to writers to avoid or explain references that readers would not recognize.14

Reader characteristics: Readers are likely to be well educated (often having a science or medical degree and and LIS degree) and expecting articles to inform them, that they can apply to improve the service they provide to their users. Readers typically work in large medical libraries at medical centers or medical schools indicating readers have a shared interest in reference services, medical information and technology. Subscribers to this journal seem to value well-researched and well-written articles that will help them in their work. Based on author affiliation, possible bias toward writing of authors without academic affiliation.15

Knowledge of LIS subject matter: Readers, given the specific nature and focus of this journal, will probably have a general knowledge of LIS subject matter with extensive, in-depth knowledge of medical reference services and research.16

Conclusion: Analysis of reader characteristics and their potential impact on authors

Writers wishing to contribute to this journal will likely be already part of the field, a subscriber to the publication, and looking to further their career. It is possible authors with experience in teaching would find a place here, for example the article The Plagiarism Project mentioned previously, as long as there is a clear connection to the work of MRSQ readers.

Last updated: October 31, 2014


References

Show 16 footnotes

  1. Informa UK Limited. (2014). Aims & scope. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=wmrs20#.U6y85LGdROg
  2. Informa UK Limited. (2014). Aims & scope. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=wmrs20#.U6y85LGdROg
  3. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  4. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  5. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  6. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  7. Informa UK Limited. (2014). Aims & scope. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=wmrs20#.U6y85LGdROg
  8. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  9. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  10. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  11. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  12. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  13. SerialsSolutions. (2014). Medical Reference Services Quarterly. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1403829390090/88025
  14. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  15. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
  16. Informa UK Limited. (2014). Instructions for authors. Medical Reference Services Quarterly. Retrieved from http://www.tandfonline.com/action/authorSubmission?journalCode=wmrs20&page=instructions#.U6y81bGdROg
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Journal of the Medical Library Association (JMLA)

 

Publication analysis


About the publication

Title: Journal of the Medical Library Association (JMLA)

Website: https://www.mlanet.org/publications/jmla

Purpose, objective, or mission: According to the journal’€™s website: “The Journal of the Medical Library Association (JMLA) is a peer-reviewed quarterly journal that seeks to advance the practice and research knowledgebase of health sciences librarianship.”1

Target audience: Instructors, practitioners, and students interested in the practice and research knowledgebase of health sciences librarianship.2

Publisher: Medical Library Association.3

Peer reviewed? Yes.4

Type: LIS scholarly.5

Medium: Print and online.6

Content: According to the journal’€™s website, the JMLA “€œwelcomes the submission of any original manuscript that seeks to improve the practice of health sciences librarianship or information provision in health or biological sciences or articulates developments and history of the profession and related fields. The JMLA also welcomes manuscripts that extend the knowledgebase through research in the organization, delivery, use, and impact of information on health care, biomedical research, and health professionals’ education.”7

Frequency of publication: Quarterly.8

About the publication’s submission guidelines

Location of submission guidelines: https://www.mlanet.org/publications/jmla/jmlainfo.html

Types of contributions accepted: The journal accepts submissions of original works which may fall under one of several categories of the journal including full-length papers, case studies, systematic reviews, research reports, comment and opinion, and letters to the editor.9

Submission and review process: The journal provides a detailed, in-depth overview of the submission and review process at the aforementioned website. Each of the categories has different requirements or guidelines for authors to follow concerning length and format, among other criteria.10

JMLA uses a double-blind peer review process where a minimum of three members of the editorial board (or subject experts chosen by the editor) review the submitted manuscript. Submissions are treated as confidential and authors are asked to review their material for relevance, originality, contribution to the knowledge-base of the field, and importance to the aims of the JMLA.11

Editorial tone: Overall editorial tone appears to be viewpoint neutral, though adherence to formatting guidelines is highly stressed. Manuscript should be well-written and for an academic audience.12

Style guide used: Conforms to the Uniform Requirements for Manuscripts Submitted to Biomedical Journal, or Vancouver Style (http://www.icmje.org/). Authors should also reference The Chicago Manual of Style (sixteenth edition).  and the National Library of Medicine’€™s Citing Medicine (http://www.ncbi.nlm.nih.gov/books/NBK7256/), among other authoritative resources.13

Conclusion: Evaluation of publication’s potential for LIS authors

The JMLA is arguably the premier journal for medical librarianship. This specialty journal carries prestige within the specialty area of health sciences. Potential LIS authors will find this journal as an attractive avenue for publication given the subject matter is relevant, original, and contributes to the knowledge-base of the field. Authors unfamiliar with the journal should review current and archived articles to become more familiar with the format and style.

 

Audience analysis


About the publication’s readers

Publication circulation: International.14 Exact circulation numbers unavailable.

Audience location and language or cultural considerations: International,15 although the journal is based in the US.16 Published in English.17

Reader characteristics: Readership is limited to members of the Medical Library Association (MLA), which presumes a high interest in and knowledge of medical librarianship.18 Readers will likely consist of professionals in the medical librarianship field. Instructors and students will also have a presence among readers.19

Knowledge of LIS subject matter: Readers of the journal will likely have a background in LIS with specific knowledge associated with medical LIS field.20

Conclusion: Analysis of reader characteristics and their potential impact on authors

The audience for JMLA is interested in substantive discourses related to the health sciences field. Readers will have specialized knowledge within this field and have high levels of technical knowledge. Potential LIS authors should have specialized technical knowledge within the health sciences with potential submissions having relevant, original, and important impact.

Last updated: November 3, 2014


References

Show 20 footnotes

  1. Medical Library Association. (2014). JMLA. Retrieved from https://www.mlanet.org/publications/jmla
  2. Medical Library Association. (2014). JMLA. Retrieved from https://www.mlanet.org/publications/jmla
  3. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  4. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  5. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  6. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  7. Medical Library Association. (2014). Information for JMLA Authors and Reviewers. Retrieved from https://www.mlanet.org/publications/jmla/author_reviewer_info.html
  8. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  9. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  10. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  11. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  12. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  13. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  14. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  15. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  16. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  17. SerialsSolutions. (2014). Medical Library Association. Journal. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1404782616098/49383
  18. Medical Library Association. (2014). JMLA. Retrieved from https://www.mlanet.org/publications/jmla
  19. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
  20. Medical Library Association. (2014). JMLA Instructions to Authors. Retrieved from https://www.mlanet.org/publications/jmla/jmlainfo.html
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Marketing Library Services

 

Publication analysis


About the publication

Title: Marketing Library Services

Website: http://www.infotoday.com/mls/default.shtml

Purpose, objective, or mission: From the site: “MLS will provide information professionals in all types of libraries with specific ideas for marketing their services. You’ll find numerous suggestions for planning programs, making money, increasing business, and proving your value to your administrator.”1

Target audience: Information professionals interested in learning how to better market their library.2

Publisher: Information Today, Inc.3

Peer reviewed? No.4

Type: LIS trade.5

Medium: Print and online.6

Content: Articles on promotions, programs, policies, and culture related to the marketing of libraries and promoting librarians in their respective communities.7

Frequency of publication: Six times a year (January/February, March/April, May/June, July/August, September/October, November/December).8

About the publication’s submission guidelines

Location of submission guidelines: The editor of Marketing Library Services, Kathy Dempsey, does not accept blind submissions; instead, it is preferable to email her first (see Editor below) with an article idea, so that she can see if it fits in with upcoming issues, or whether or not something similar has already been published. In a personal correspondence she asserts that if the topic is something useful to Marketing Library Services readership, she will send the author a desired length and deadline. Writers will be sent guidelines, and all graphics (photos, charts, etc.) must be in color and high resolution.9

The site itself says very little about submissions. Editorial communications should be directed to the editor, Kathy Dempsey, at Information Today, Inc., 143 Old Marlton Pike, Medford, NJ, 08055-8750, or kdempsey@infotoday.com.10

Types of contributions accepted: From a correspondence with the editor: “Marketing Library Services covers a wide range of marketing-related topics, including these: advocacy, outreach, programming, fundraising, event planning, dealing with the media, getting votes for library issues, proving your value, making good promotional materials, community promotion, online promotion, winning related awards, studying demographics for target marketing, innovations, surveys and focus groups, strategic communication, etc. And, of course, true marketing (plans for full campaigns).” Also, “in addition to the case studies, Marketing Library Services carries news, reviews of books and videos, conference coverage, ideas for programs and events, and a fun look at libs in pop culture.” 11

Submission and review process: Authors first should send correspondence to Kathy Dempsey stating their idea. Because Marketing Library Services is published often, timely articles are strongly recommended. Also, authors must have been directly involved in the projects they are writing about, and should write in the first person. Ms. Dempsey states that authors’ specific titles do not matter.12

Editorial tone: Marketing Library Services should not be written in third-person or academic tones. The newsletter’s tone is conversational, professional, and should inspire readers. According to the editor, “Articles should be written as if you’€™re sitting down with a colleague and explaining your project over lunch.”13

The editor will correspond with the author about this after the author’s idea has been accepted.14

Style guide used: No style guide specified.

Conclusion: Evaluation of publication’s potential for LIS authors

Marketing Library Services is a very good resource for LIS authors interested in writing on community outreach and marketing of library services. Many topics can fall under this umbrella, so it is important for potential authors to be creative and open in how they frame their content.

 

Audience analysis


About the publication’s readers

Publication circulation: Marketing Library Services has 1,000 subscribers. Most of these are in the United States, but some are in Europe and a few are from other countries.15

Audience location and language or cultural considerations: Because the content of the newsletter is in English16 and about a broad topic (marketing), the geographic location of the newsletter’s readership is assumed to reside across the United States. There may be some librarians and information professionals outside the United States (such as the UK), but because marketing can be culturally specific, I suspect these readers are few. English is used entirely throughout Marketing Library Services17and, for the most part, readers are American and from Europe. Because of this spread, colloquialisms should be avoided (as in most professional writing).

Reader characteristics: According to Kathy Dempsey, the editor, most of the readership is comprised of librarians who market for their organization, while others are managers and directors. She also states that some are professors specializing in marketing. Because Marketing Library Services readership is comprised of professionals directly involved in marketing, it may be safely assumed that jargon specific to marketing is fine. As well, because this is a trade journal, readers will be interested in practical information. Kathy Dempsey states from a personal correspondence that, “MLS is written for a wide horizontal market that covers all types of libraries: public, academic, special (medical, gov’€™t, etc.), corporate, and to a lesser extent, K-12 school. It welcomes article queries from all of these librarians. What they all have in common is the need to promote their services. Many case studies about how one lib accomplished a goal can be used as models to doing similar things in other types of libraries. Articles on projects that have this ability to be widely replicated are especially valuable.”18

Readers of Marketing Library Services work in many types of libraries, so it may be safely assumed that they all value libraries’ continuing prosperity. That said, this does not mean that their values are identical. However, the newsletter’s tone is conversational, not argumentative. Articles written arguing strongly for one thing or another probably will not fit in Marketing Library Services.19

Knowledge of LIS subject matter: Readers of this newsletter have a high degree of LIS subject matter. Marketing Library Services caters to the LIS profession, so references to library specific trends, ideas, and concepts will be well received and will not require a high degree of explanation. However, because the readership is broadly based across the LIS professional spectrum some terms and knowledge specific to one group may not be appropriate for all readers.20

Conclusion: Analysis of reader characteristics and their potential impact on authors

Marketing Library Services is a newsletter informing LIS professionals the best practices and valuable ideas regarding LIS marketing. Professionals reading this newsletter are looking for good ideas and solidly practical plans and instances of good marketing. Marketing Library Services is not a dry tome of theoretical research written in an hermetic tone. Nonetheless, most of the readers are deeply engaged with marketing their organization, and are working professionals whose time and attention is valuable. Writers should consider their readers as interested colleagues who are deeply interested in successful programs and campaigns, and how they may learn from the writer’s experience and implement similar strategies in their own organizations.

Last updated: May 14, 2016


References

Show 20 footnotes

  1. Information Today, Inc. (2016). Marketing Library Services. Retrieved from http://www.infotoday.com/mls/default.shtml
  2. Information Today, Inc. (2016). Marketing Library Services. Retrieved from http://www.infotoday.com/mls/default.shtml
  3. SerialsSolutions. (2016). MLS: Marketing Library Services: the “how-to” marketing tool designed for librarians. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1407430553926/153039
  4. SerialsSolutions. (2016). MLS: Marketing Library Services: the “how-to” marketing tool designed for librarians. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1407430553926/153039
  5. SerialsSolutions. (2016). MLS: Marketing Library Services: the “how-to” marketing tool designed for librarians. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1407430553926/153039
  6. Information Today, Inc. (2016). Marketing Library Services. Retrieved from http://www.infotoday.com/mls/default.shtml
  7. Information Today, Inc. (2016). Marketing Library Services. Retrieved from http://www.infotoday.com/mls/default.shtml
  8. Information Today, Inc. (2016). Marketing Library Services. Retrieved from http://www.infotoday.com/mls/default.shtml
  9. K. Dempsey, personal communication, 22 September, 2008
  10. Information Today, Inc. (2016). Subscription & Editorial Info. Retrieved from http://www.infotoday.com/mls/mls-subs.shtml
  11. K. Dempsey, personal communication, 22 September, 2008
  12. K. Dempsey, personal communication, 22 September, 2008
  13. K. Dempsey, personal communication, 22 September, 2008
  14. K. Dempsey, personal communication, 22 September, 2008
  15. K. Dempsey, personal communication, 22 September, 2008
  16. SerialsSolutions. (2016). MLS: Marketing Library Services: the “how-to” marketing tool designed for librarians. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1407430553926/153039
  17. SerialsSolutions. (2016). MLS: Marketing Library Services: the “how-to” marketing tool designed for librarians. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1407430553926/153039
  18. K. Dempsey, personal communication, 22 September, 2008
  19. K. Dempsey, personal communication, 22 September, 2008
  20. K. Dempsey, personal communication, 22 September, 2008
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