Strategic Library

Revision for “Strategic Library” created on May 13, 2016 @ 21:41:14

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Strategic Library
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&nbsp; <h2>Publication analysis</h2> <hr /> <h4>About the publication</h4> <strong>Title:</strong> <em>Strategic Library </em> <strong>Website:</strong> <a href="http://strategiclibrary.wildapricot.org/" target="_blank">http://strategiclibrary.wildapricot.org/</a> <strong>Purpose, objective, or mission:</strong> "<em>Strategic Library</em> assists administrators and managers in all types of libraries as they deal with day-to-day and strategic challenges"[1. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] by focusing on "innovation, best practices, and emerging trends in the complex and rapidly evolving library landscape."[2. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] <strong>Target audience:</strong> LIS managers and administrators.[3. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] <strong>Publisher:</strong> LibraryWorks, Inc.[4. LibraryWorks, Inc. (2016). About Us. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/page-1775992">http://strategiclibrary.wildapricot.org/page-1775992</a>] <strong>Peer reviewed?</strong> No.[5. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <strong>Type:</strong> LIS professional or trade publication.[6. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] <strong>Medium:</strong> Online.[7. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] <strong>Content:</strong> As per their website, <em>Strategic Library</em> offers "in-depth articles, written by highly regarded professionals in the field, (that) focus on leadership, management, evaluation, assessment, marketing, (and) funding.[8. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] An "Editorial Forecast" is accessible through their website that includes topics to "spark ideas"[9. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] for possible submission. Broad topic areas include: Collections/Circulation, Community Leadership, Emerging Technologies, Fundraising/Budgeting, Legal Issues, and Strategic Planning.[10. LibraryWorks, Inc. (2016). Write for Strategic Library - Editorial Forecast. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Editorial-Forecast.pdf">http://www.libraryspot.net/SL/SL_Editorial-Forecast.pdf</a>] <strong>Frequency of publication:</strong> Monthly, from January to October.[11. LibraryWorks, Inc. (2016). Home. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/">http://strategiclibrary.wildapricot.org/</a>] <h4>About the publication's submission guidelines</h4> <strong>Location of submission guidelines:</strong> <a href="http://strategiclibrary.wildapricot.org/Write-for-Strategic-Library">http://strategiclibrary.wildapricot.org/Write-for-Strategic-Library</a> <strong>Types of contributions accepted:</strong> <em>Strategic Library</em> encourages and welcomes submissions from librarians in management positions who have stories to tell and expertise to share.[12. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] Editors offer these basic guidelines: <ul> <li>Draw story ideas from personal experience and expertise. Use the <a href="http://www.libraryspot.net/SL/SL_Editorial-Forecast.pdf">Editorial Forecast </a>as a guide.</li> <li>Organize thoughts by preparing an outline.</li> <li>Write around 2500 words.</li> <li>Focus on strategic planning through trends and solutions.</li> <li>Include charts, graphs, photos, and links.</li> <li>Put footnotes, references, and a brief bio at the end.[13. LibraryWorks, Inc. (2015). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>]</li> </ul> A sample <a href="http://www.libraryspot.net/SL/SL_Outline.pdf">outline </a>is also available to guide the author.[14. LibraryWorks, Inc. (2016). Write for Strategic Library - Outline. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Outline.pdf">http://www.libraryspot.net/SL/SL_Outline.pdf</a>] <strong>Submission and review process:</strong> Articles should be sent in a Word file to the publisher, madavidson@charter.net[15. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] According to the writer's guidleines: "Once received, the article will be edited and formatted for <em>Strategic Library</em> style and clarity. It will be returned to the author for review and for answers to any questions posed in the text during editing. Once in a final version, the article will be assigned to an issue."[16. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <strong>Editorial tone:</strong> Informal, yet professional. Editors are looking for professional stories that "cover concepts, strategies, and technologies"[17. LibraryWorks, Inc. (2015). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] that are important to the writers and their colleagues.[18. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <strong>Style guide used:</strong> While no specific style guide is mentioned, editors prefer submissions to be in Microsoft Word document format. "Footnotes, references, and further readings should be formatted as endnotes in any standard style."[19. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <h4>Conclusion: Evaluation of publication's potential for LIS authors</h4> This publication offers a forum for a variety of writers with an interest and experience in current best practices in the library landscape. A recent issue (Issue 17, May 15, 2015) features articles written by public librarians, academic librarians, a private consultant, and representatives of a technology integration company.[20. LibraryWorks, Inc. (2015). Issue 17. <em>Strategic Library</em>. Retrieved from <a href="http://user-94545020520.cld.bz/SL-May15-1#9/z">http://user-94545020520.cld.bz/SL-May15-1#9/z</a>] Examples of possible topics for the potential author are: <ul> <li>Has your library completed a five-year strategic plan in a new format?</li> <li>Does that plan include renovations, new construction, or consolidations?</li> <li>Have you embarked on an outreach program to the communities you serve?</li> <li>How are you positioning next year's library fundraising campaign based on what you learned last time?[21. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>]</li> </ul> &nbsp; <h2>Audience analysis</h2> <hr /> <h4>About the publication's readers</h4> <strong>Publication circulation:</strong> According to the website, subscribers number approximately 8,000, "although that number is an estimate since many of (their) subscriptions are institutional."[22. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <strong>Audience location and language or cultural considerations:</strong> This is a North American publication written in English.[23. LibraryWorks, Inc. (2016). Contact. <em>Strategic Library</em>. Retrieved from <a href="http://strategiclibrary.wildapricot.org/page-1775945">http://strategiclibrary.wildapricot.org/page-1775945</a>] Because the majority of the readership spans North America, regional colloquialisms should be avoided. <strong>Reader characteristics:</strong> Readers are "executive decision makers at all types of libraries: academic, public, and specialty."[24. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] As such, readers are "experienced managers who are looking for the latest strategies and best practices on a range of topics to help them plan for the future."[25. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] Strategic Library strives to offer a forum for the sharing of information and experience among the decision makers in LIS settings.[26. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] Authoritative, instructive and innovative ideas and practice will appeal to this particular audience. <strong>Knowledge of LIS subject matter:</strong> These are experienced LIS professionals who will understand LIS jargon and expect authoritative writing on the subject of library management.[27. LibraryWorks, Inc. (2016). Write for Strategic Library - Guidelines. <em>Strategic Library</em>. Retrieved from <a href="http://www.libraryspot.net/SL/SL_Guidelines.pdf">http://www.libraryspot.net/SL/SL_Guidelines.pdf</a>] <h4>Conclusion: Analysis of reader characteristics and their potential impact on authors</h4> This audience is looking for ways to improve service in innovative, cost-effective ways. Authors who would like to share successes can effectively communicate by using a first-person narrative of their own experiences. Case studies or others' experiences with best practices are another option for the potential author to explore. Above all, the author must remember that these are motivated, experienced LIS professionals eager for current knowledge in the field of library management. <strong>Last updated:</strong> May 13, 2016 <hr /> <h4>References</h4>
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May 13, 2016 @ 21:41:14 Cathryn Gowen
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