Knowledge Quest

 

Publication analysis


About the publication

Title: Knowledge Quest

ISSN: 1094-9046 (Print) and 2163-5234 (Online)1

Website: http://www.ala.org/aasl/kq

Purpose, objective, or mission: The journal exists to support the American Association of School Librarians and also the American Library Association. The journal’s mission coincides with the AASL mission, advocating excellence, promoting change and developing school library media leaders. The goal of the journal and association is to connect learners with ideas and information and represent the importance of instilling a love for reading in students.2

Target audience: “building-level school librarians, supervisors, library educators, and other decision makers concerned with the development of school library programs and services.”3

Publisher: American Association of School Librarians (AASL), a division of the ALA.4

Peer reviewed? No.5

Type: LIS professional news.6

Medium: Print and online.7

Content: Per their site, “Articles address the integration of theory and practice in school librarianship and new developments in education, learning theory, information and communication technologies, and academic disciplines relevant to school librarianship.”8 Book reviews, learning tools, conferences and approaches to media center design are all topics frequently showcased within Knowledge Quest.9

Frequency of publication: Bimonthly, September through June.10

About the publication’s submission guidelines

Location of submission guidelines: http://www.ala.org/aasl/kq/write

Types of contributions accepted: “Thematic issues are shaped by editorial questions and addressed by feature articles (1,500 to 2,500 words). We seek to publish new voices and offer extra help to new writers and beginning practitioners who want to write for KQ.”11

Submission and review process: The journal only accepts online submissions of works written specifically for Knowledge Quest. All submissions should be sent to the editor with care to abide by all the guidelines outlined in the author guide.12

Editorial tone: Professional. Through well-written articles, the journal provides information in a helpful and supportive manner.13

Style guide used: Chicago Manual of Style (15th ed.).14

Conclusion: Evaluation of publication’s potential for LIS authors

Although this publication has numerous readers, it is written specifically for library media specialists. The fact that it does not apply to all aspects of library science limits the reader base and therefore, the scope of articles covered. Professionals working in school libraries are encouraged to submit their work for review. Knowledge Quest desires to be part of the library community and provide support for members of this community through its articles and reviews. Publishing in this journal represents the authors’ dedication to the school library community.15

 

Audience analysis


About the publication’s readers

Publication circulation: 9,399 readers.16

Audience location and language or cultural considerations: This magazine is a publication of the American Association of School Librarians. The material provided in the magazine is designed to support the curriculum in United States public and private schools. The print version of the magazine can be shipped anywhere, but the typical readers reside and work in the United States. Readers can also access the journal via the online component KQ Web and this website can be accessed world wide over the internet.17 This magazine is presented in English and uses terminology relevant to elementary and secondary school librarians. As a publication of the AASL, the magazine has the same vision statement as the organization. This vision statement highlights the magazine’s and the association’s goal to support and embrace cultural and ethnic diversity.18

Reader characteristics: The readers of the magazine are comprised of professionals and supervisors working in library media centers. Readers can be expected to embrace and be familiar with the ethics and values present in school library programs today. By subscribing to the magazine, readers are demonstrating their stance as advocates of literacy and supporters of intellectual freedom. Media specialists are closely related to teachers as they are active members of the learning community. These individuals are well aware of the resources available to them and are always working towards learning new ways to use these resources in better and more productive ways. Most of the readers work in elementary and secondary school libraries both public and nonpublic schools. Issues and programs such as, No Child Left Behind, library funding, student achievement, Children’s Internet Protection Act (CIPA), literacy, intellectual freedom, and technology that effect or involve the readers. Knowledge Quest is interested in producing a quality publication that presents ideas in a friendly and inclusive manner. Cultural and ethnic diversity is highly desired and the magazine publishes articles that present material in a respectful and unbiased way.19

Knowledge of LIS subject matter: Readers can be expected to know about school curriculum and are knowledgeable about the technologies and issues relevant to school media centers today. It is likely they also have general knowledge of the LIS issues.20

Conclusion: Analysis of reader characteristics and their potential impact on authors

Since Knowledge Quest is a publication of the AASL, the readers expect that the publication will have the same guidelines and requirements characterized by an AASL publication. The readers expect the magazine to publish works which are balanced, relevant to the field, accurate, and up-to-date on issues pertinent to school media centers. The readers are active members of the learning community and expect the articles to reflect their common goals and objectives.21

Last updated: May 16, 2016


References

Show 21 footnotes

  1.  Knowledge Quest, Ulrichsweb Global Serials Directory, accessed March 21, 2018, http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/search/-1643200832
  2. American Library Association. (2016). Knowledge Quest Media Kit. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  3. American Library Association. (2016). Knowledge Quest Media Kit. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  4. ProQuest. (2016). Knowledge Quest. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1412887700140/339743
  5. American Library Association. (2016). Write for Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq/write
  6. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  7. ProQuest. (2016). Knowledge Quest. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1412887700140/339743
  8. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  9. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  10. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  11. American Library Association. (2016). Write for Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq/write
  12. American Library Association. (2016). Write for Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq/write
  13. American Library Association. (2016). Write for Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq/write
  14. American Library Association. (2016). Write for Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq/write
  15. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  16. American Library Association. (2016). Knowledge Quest Media Kit. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  17. American Library Association. (2016). Knowledge Quest Media Kit. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  18. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  19. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  20. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
  21. American Library Association. (2016). Knowledge Quest. American Association of School Libraries. Retrieved from http://www.ala.org/aasl/kq
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