D-Lib Magazine

Note: D-Lib announced that it would cease publication in 2017. See http://www.dlib.org/dlib/july17/07editorial.html.

 

Publication analysis


About the publication

Title: D-Lib Magazine

ISSN: 1082-98731

Purpose, objective, or mission: Per their website, “The primary goal of the magazine is timely and efficient information exchange for the digital library community to help digital libraries be a broad interdisciplinary field, and not a set of specialties that know little of each other.”2 The publisher’s goal is to make the magazine available for “the advancement of knowledge and practice on digital library research and related matter.”3Website: http://www.dlib.org/

Target audience: Technical and professional individuals interested in digital library research and development.4

Publisher: Corporation for National Research Initiatives (CNRI). From its launch in 1995 until April 2006 it was sponsored by the Defense Advanced Research Project Agency (DARPA), the National Science Foundation (NSF). It is currently funded by the D-Lib Alliance and other contributors.5

Peer reviewed? No. Articles are reviewed and selected by an editorial committee.6

Type: LIS professional and trade publication. While many articles are research driven, there is no peer-review process.7

Medium: Online.8

Content: Coverage of digital library research and development, includes “new technologies, applications, and contextual social and economic issues.”9 Besides full articles, D-Lib publishes “brief notices, book-reviews, opinions, letters, clippings, and pointers of broad interest about innovation and research in digital libraries.”10 The articles should be of interest to a broad (non-specialist) community and should “reflect work that has been completed, rather than just beginning.”11

Frequency of publication: Six times a year, with bi-monthly release dates.12

About the publication’s submission guidelines

Location of submission guidelines: http://www.dlib.org/dlib/author-guidelines.html

Types of contributions accepted: Per the author guidelines, “Full articles, brief notices, book-reviews, conference reports, project briefings, opinions, letters, clippings, and pointers of broad interest about innovation and research in digital libraries. Full articles should: be of interest to a broad community (specialist literature should be published where specialists will see it), and reflect work that has been completed, rather than just beginning.”13 “Articles 1,500 to 3,000 words in length are preferred and those over 5,000 words are usually not accepted. They should be written in English, or accompanied by an English translation. Articles must include a 100-200 word abstract, without hyperlinks. Items submitted for the “In Brief” section have a 500-word limit. Letters to the editor are also welcomed.”14

Submission and review process: Completed manuscripts are accepted, but the editors prefer to be contacted before a work is finished so they “can determine whether the topic, style, and approach is appropriate for D-Lib Magazine.”15 Only electronic submissions are accepted.16

Submissions and queries should be emailed to editor@dlib.org.17

Editorial tone: The author guidelines make a point to emphasize that they are indeed guidelines and note that, “The above guidelines are suggestions only, and they are open for further dialogue. The most important thing is to write the article you want to write in the way that you want it to appear!”18

Style guide used: “References may be in any consistent format (e.g., MLA, Chicago, etc.), and authors are encouraged to include DOI® names (Digital Object Identifier) for sources where appropriate.”19

Conclusion: Evaluation of publication’s potential for LIS authors

The history and support of recognized organizations supports credibility for this widely referenced and widely read publication. The publication is a fine source for keeping up-to-date with trends and activities. As part of this role, each issue includes several announcements of conferences and meetings and frequently posts calls for submissions to publish or present in a variety of venues. Along with submissions for these sorts of events, the editors welcome articles highlighting topics such as teaching, training, best practices, research and development reports.20

 

Audience analysis


About the publication’s readers

Publication circulation: UlrichsWeb does not provide circulation information, likely because this is solely an online electronic publication without advertising revenue.

Audience location and language or cultural considerations: UlrichsWeb gives the country of publication as the United States. All of the current sponsoring bodies are located in the United States, but the affiliations of the contributors indicates that readership is worldwide.21 D-Lib Magazine is distributed in English. Being an online ASCII text-based product, it is conceivable that someone could “€œrun it through”€ an online automated translator, but it is more likely that most readers are comfortable with reading English. The content tends to run toward research, practical applications, and news items, so it should be possible to provide this with a minimum of culture-specific references. If they are needed to make or clarify a point, they should be explained and contextualized for all readers.22

Reader characteristics: No demographic data was found. It may be assumed that most readers have Internet access and comfort with the electronic information environment. D-Lib’€™s website says it “€œappeals to a broad technical and professional audience”23 with the understanding that most of this audience is within the LIS community. Since it is largely oriented to research and development, it is reasonable to assume that readers have interests and positions that engage them in activities such as analysis, design, assessment, project management, programming, systems administration, digitization, and metadata. Most of the abstracting and indexing services that cover this publication relate to LIS, computer science, or applied information systems. The publication’€™s Author Guidelines, which advise that articles “€œshould reflect work that has been completed, rather than just beginning,”24 reflect the orientation towards research and development and a high value placed on reporting of practical methods and applications.

Knowledge of LIS subject matter: Similar to above, we can expect much of this readership to have very high knowledge of LIS subject matter, but more oriented to practical matters and applications than to the theoretical and abstract. On the other hand, a significant portion of library employees who work in these areas do not have LIS degrees and are not necessarily concerned with nor exposed to the societal issues and academic endeavors that motivate some of their colleagues. Nonetheless, most will be conversant with the jargon of their library domain, with digitization, and with applicable standards.25

Conclusion: Analysis of reader characteristics and their potential impact on authors

Due to the nature of their work, these readers tend to be busy, creative, and solutions oriented. This, along with the 1,500 to 3,000 word limit, suggests that articles should be snappy, relevant, and to-the-point.

The D-Lib Alliance supports the magazine, and is always open to new contributors: “We know from our own experience and from talking with others that the digital library community relies on D-Lib Magazine, and now the magazine relies on the digital library community for its continuing existence.”26

Last updated: May 14, 2016


References

Show 26 footnotes

  1.  D-Lib Magazine, Corporation for National Research Initiatives, accessed March 22, 2018, http://www.dlib.org/
  2. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  3. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  4. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  5. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  6. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  7. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  8. ProQuest. (2016). D-Lib Magazine. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1411943307442/261541
  9. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  10. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  11. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  12. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  13. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  14. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  15. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  16. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  17. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  18. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  19. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  20. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  21. ProQuest. (2016). D-Lib Magazine. Ulrichsweb Global Serials Directory. Retrieved from http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1411943307442/261541
  22. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  23. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  24. Corporation for National Research Initiatives. (2016). Author Guidelines. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/author-guidelines.html
  25. Corporation for National Research Initiatives. (2016). About D-Lib Magazine. D-Lib Magazine. Retrieved from http://www.dlib.org/about.html
  26. Corporation for National Research Initiatives. (2016). D-Lib Alliance Participants. D-Lib Magazine. Retrieved from http://www.dlib.org/dlib/alliance-participants.html
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