AIIP Connections

Revision for “AIIP Connections” created on April 25, 2016 @ 16:24:28

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AIIP Connections
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&nbsp; <h2>Publication analysis</h2> <hr /> <h4>About the publication</h4> <strong>Title</strong>: <em>AIIP Connections</em> <strong>Website</strong>: <a title="AIIP Connections" href="http://aiip.org/discover/aiip-connections" target="_blank">http://www.aiip.org/AIIPConnections</a> <strong>Purpose, objective, or mission</strong>: According to the publication'€™s website, <em>AIIP Connections</em> is the "€œquarterly publication written by and for the members of the Association of Independent Information Professionals (AIIP)."[1. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/discover/aiip-connections" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] The AIIP website indicates that the AIIP was created to "€œadvance the knowledge and understanding of the information profession."[2. Association of Independent Information Professionals. (2014). <em>About AIIP</em>. Retrieved from <a title="About AIIP" href="http://aiip.org/about" target="_blank">http://aiip.org/about</a>] <strong>Target audience</strong>: Independent information professionals[3. Association of Independent Information Professionals. (2014). <em>About AIIP</em>. Retrieved from <a title="About AIIP" href="http://aiip.org/about" target="_blank">http://aiip.org/about</a>] <strong>Publisher</strong>: Association of Independent Information Professionals (AIIP).[4. Association of Independent Information Professionals. (2014). <em>Discover AIIP Connections</em>. Retrieved from <a title="Discover AIIP Connections" href="http://aiip.org/discover/aiip-connections" target="_blank">http://aiip.org/discover/aiip-connections</a>] <strong>Peer reviewed</strong>? No.[5. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Type</strong>: LIS professional.[6. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Medium</strong>: Online. Current issues are available to the public, but only members can access back issues.[7. Association of Independent Information Professionals. (2014). <em>AIIP Connections</em>. Retrieved from <a title="AIIP Connections" href="http://aiip.org/content/aiip-connections" target="_blank">http://aiip.org/content/aiip-connections</a>] <strong>Content</strong>: The publication consists of feature articles, member profiles, AIIP Committee profiles, and book/product reviews. Feature articles generally consist of marketing tips, business planning, research techniques, specialist research, social networking tools/tips, ethics, and micro business management.[8. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Frequency of publication</strong>: Quarterly.[9. Association of Independent Information Professionals. (2014). <em>Discover AIIP Connections</em>. Retrieved from <a title="Discover AIIP Connections" href="http://aiip.org/discover/aiip-connections" target="_blank">http://aiip.org/discover/aiip-connections</a>] <h4>About the publication's submission guidelines</h4> <strong>Location of submission guidelines</strong>: Writer guidelines can be found at <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>. Contact Editor-in-Chief Phyllis Smith at <a href="https://mail.live.com/default.aspx?rru=compose&amp;to=ConnectionsEditor@aiip.org">ConnectionsEditor@aiip.org</a> for more information. <strong>Types of contributions accepted</strong>: The publication accepts original works which have not been published elsewhere and must not contain any material protected by copyright, unless proper permission has been received. Feature articles must be between 1200 to 1600 words.[10. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Submission and review process</strong>: The publication advises to submit article ideas to the Editor for feedback prior to drafting an article. The publication deadlines are the first of February, May, August, and November.[11. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Editorial tone</strong>: Neutral tone where a "friendly style of writing is preferred."€ The tone is more professionally driven, as opposed to a formal scholarly approach.[12. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Style guide used</strong>: No particular style is indicated. The submission guidelines provide a short list of style guidelines including use of heading/subheadings (yes), length of paragraphs (short preferred), footnotes (no), and inclusion of personal information at end of article (yes).[13. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <h4>Conclusion: Evaluation of publication's potential for LIS authors</h4> <em>AIIP Connections</em> provides an excellent forum for the LIS author who has interest in exploring a career as an independent information professional (or are already engaged in the practice thereto). This publication could also serve LIS authors who have specialized knowledge in research techniques which would cater to the needs of the independent information professional. While LIS authors may have specialized research knowledge on research techniques, potential works should be written with a focus on how such research techniques may impact on independent information professionals from a practical perspective. &nbsp; <h2>Audience analysis</h2> <hr /> <h4>About the publication's readers</h4> <strong>Publication circulation</strong>: From the Writer Guidelines: "Each issue of AIIP Connections is distributed as a download to over 500 <span style="line-height: 1.5;">independent professional business owners in more than 20 countries around the world."[14. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] </span> <strong>Audience location and language or cultural considerations</strong>: International. Publication reports distributed in more than 20 countries around the world.[15. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] English, with US English spelling preferred.[16. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Reader characteristics</strong>: Publication reports distribution to over 500 independent information professionals in more than 20 different countries. Readers consist primarily of independent information professionals engaged as specialized business owners. Readers share a collaborative approach in "€œsharing ideas, experiences, and observations" as independent information professionals.[17. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <strong>Knowledge of LIS subject matter</strong>: Many readers will have extensive knowledge of LIS subject matter; however LIS authors should not assume all readers will be familiar with specific LIS related jargon.[18. AIIP Connections. (2011). <em>AIIP Connections writer guidelines. </em>Retrieved from <a title="AIIP Connections Writer Guidelines" href="http://aiip.org/Resources/Documents/Connections/AIIP%20Connections%20writing%20guidelines_June%202011.pdf" target="_blank">http://www.aiip.org/sites/default/files/aiip-connections/aiip-connections-guidelines.pdf</a>] <h4>Conclusion: Analysis of reader characteristics and their potential impact on authors</h4> LIS authors should be aware that the readers are primarily professionals who are engaged as entrepreneurs in the information field. Readers will expect articles specifically tailored to this field. While articles should be professionally written, readers will expect an approach which has practical applications or implications. LIS authors with specific knowledge in emerging techniques in the acquisition/management/distribution of information could use this publication as a forum if specifically tailored to the independent information professional. <strong>Last updated: </strong>April 20, 2016 <hr /> <h4>References</h4>
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April 25, 2016 @ 16:24:28 Cathryn Gowen
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