San Diego Reader

Revision for “San Diego Reader” created on November 1, 2016 @ 17:42:22

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San Diego Reader
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&nbsp; <h2>Publication analysis</h2> <hr /> <h4>About the publication</h4> <strong>Title:</strong> <em>San Diego Reader</em> <strong>Website:</strong> <a href="http://www.sandiegoreader.com/">http://www.sandiegoreader.com/</a> <strong>Purpose, objective, or mission:</strong> To cover all aspects of life in San Diego.[1."San Diego Reader," SanDiegoReader.com, accessed November 1, 2016, <a href="http://www.sandiegoreader.com/">http://www.sandiegoreader.com/</a>] <strong>Target audience:</strong> People living in, or visiting, the San Diego region. <strong>Publisher:</strong> James E. Holman.[3. "San Diego Reader," <em>Ulrichsweb</em>, accessed November 1, 2016, <a title="Ulrich's Serials Directory" href="http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415817959160/559101">http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415817959160/559101</a>] <strong>Peer reviewed?</strong> No. <strong>Type:</strong> Civilian weekly alternative newspaper. <strong>Medium:</strong> Print and online.[4. "<a href="http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415817959160/559101">San Diego Reader</a>."] <strong>Content:</strong> The Association of Alternative Newsweeklies (AAN) describes the content as follows: "Specializing in feature stories, the <em>Reader</em> covers San Diego life in general, with emphasis on politics and the arts and entertainment. The <em>Reader</em> publishes comprehensive listings of movies, events, theater, and music; restaurant and film reviews; and free classifieds."[5. "San Diego Reader," Altweeklies.com, accessed November 1, 2016, fromĀ <a title="AAN San Diego Reader" href="http://www.altweeklies.com/aan/san-diego-reader/Company?oid=80">http://www.altweeklies.com/aan/san-diego-reader/Company?oid=80</a>] <strong>Frequency of publication:</strong> Weekly.[6. "Archives," SanDiegoReader.com, accessed November 1, 2016, <a href="http://www.sandiegoreader.com/archives/">http://www.sandiegoreader.com/archives/</a>] <h4>About the publication's submission guidelines</h4> <strong>Location of submission guidelines:</strong> <a href="http://www.sandiegoreader.com/contact/">http://www.sandiegoreader.com/contact/</a> <strong>Types of contributions accepted:</strong> Their website allows for online submission (requires free registration) of articles in four specific categories: CD or concert review, neighborhood news story, travel story, waterfront story, or cover story.[7. "Contact Us," SanDiegoReader.com, accessed November 1, 2016, <a href="http://www.sandiegoreader.com/contact/">http://www.sandiegoreader.com/contact/</a>] They also accept letters to the editor.[8. "Letters to the Editor," SanDiegoReader.com, accessed November 1, 2016, <a href="http://www.sandiegoreader.com/letter-editor/">http://www.sandiegoreader.com/letter-editor/</a>] Per their website: "Woo us with actual reporting, not a cover letter written to impress your creative-writing teacher."[9. "<a href="http://www.sandiegoreader.com/contact/">Contact Us</a>."] <strong>Submission and review process:</strong> There are online submission forms for each type of story.[10. "<a href="http://www.sandiegoreader.com/contact/">Contact Us</a>."] <strong>Editorial tone:</strong> Informal but informative. <strong>Style guide used:</strong> None specified. <h4>Conclusion: Evaluation of publication's potential for LIS authors</h4> The <em>San Diego Reader</em> celebrates San Diego and its diverse people. It focuses on a variety of ordinary people and places within the county. The potential for publication of San Diego LIS authors by the <em>San Diego Reader</em> exists for a variety of reasons. A call for the commencement of construction on the new central library, designed a decade ago, could be shaped as a letter to the editor. Other issues which librarians and the <em>Reader</em> feel strongly about are equal access to information and censorship. A concise reporting of banned books week events may be framed as a neighborhood story. &nbsp; <h2>Audience analysis</h2> <hr /> <h4>About the publication's readers</h4> <strong>Publication circulation:</strong> 90,000 as of March 2015.[11. "<a href="http://archive.altweeklies.com/aan/san-diego-reader/Company?oid=80">San Diego Reader</a>."] <strong>Audience location and language or cultural considerations:</strong> The focus of the <em>Reader</em> articles is on local San Diego life, politics, and entertainment. Its reach extends beyond San Diego County, (the sixth largest county in the United States) into under-represented Imperial County and Baja California. Although the <em>Reader</em> is written in English, there is awareness that San Diego is a culturally diverse region. The tone is informal and direct, the vocabulary concrete and the sentence structure is not complex. The investigative articles usually feature five to ten San Diegans to show how the issue impacts different people from a variety of backgrounds. Frequently, the names of cities and communities, as well as local businesses, are used as examples, without bothering to explain a reference to readers outside the region. <strong>Reader characteristics:</strong> Audience demographic are not available, but readers will be residents of the San Diego area. The publication is progressive; its coverage of local politics confronts issues critically. Its bias is inherent in its values. The attitude calls attention to those who exploit the average person. Some topics are intended to evoke outrage. The common man is valued most highly. <strong>Knowledge of LIS subject matter:</strong> The level of knowledge of LIS issues will vary and it can be safely assumed that readers have the same level of LIS knowledge as the general public. <h4>Conclusion: Analysis of reader characteristics and their potential impact on authors</h4> The <em>Reader </em>has a reputation for high-quality writing that the readers have come to expect, suggesting, even in the limited fashion that contributions are accepted, that quality of writing would play a role in acceptance. Living in San Diego would be important in order to convey the essence of the city and county to readers. <strong>Last updated: </strong>November 1, 2016 <hr /> <h4>References</h4>
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November 1, 2016 @ 17:42:22 Rebecca Padrick
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