The Press-Enterprise

Revision for “The Press-Enterprise” created on March 27, 2018 @ 20:02:46

Title
The Press-Enterprise
Content
&nbsp; <h2>Publication analysis</h2> <hr /> <h4>About the publication</h4> <strong>Title:</strong> <em>The Press-Enterprise</em> <strong>ISSN</strong>: 0746-4258 (Print)[1. <em>The Press-Enterprise, </em>Ulrichsweb Global Serials Directory, accessed March 27, 2018, <a href="http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1522206023659/551870" target="_blank" rel="noopener">http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1522206023659/551870</a>] <strong>Website:</strong> <a title="The Press Enterprise" href="http://www.pe.com/" target="_blank" rel="noopener">http://www.pe.com/</a> <strong>Purpose, objective, or mission:</strong> News and information in Inland Southern California.[2. "About Us," PE.com, accessed November 29, 2016, <a href="http://www.pe.com/sections/about/">http://www.pe.com/sections/about/</a>] <strong>Target audience:</strong> Residents of Inland Southern California. <strong>Publisher:</strong> Press-Enterprise, Inc.[3. "Press Enterprise," Ulrichsweb.com, accessed November 29, 2016, <a title="Ulrich's Serials Directory" href="http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415666714464/759788">http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415666714464/759788</a>] <strong>Peer reviewed?</strong> No.[4. "Submit a Letter to the Editor," PE.com, accessed November 29, 2016, <a title="Submit a Letter to the Editor" href="http://new.pe.com/submit-letter-to-the-editor">http://new.pe.com/submit-letter-to-the-editor</a>] <strong>Type:</strong> Civilian publication, newspaper. <strong>Medium: </strong>Print and Online.[5. "The Press-Enterprise," FreedomNewsGroup.net, accessed November 29, 2016, <a href="http://www.freedomnewsgroup.net/the-press-enterprise-newspaper">http://www.freedomnewsgroup.net/the-press-enterprise-newspaper</a>] <strong>Content:</strong> Local news is the central focus, with some coverage of national and world events. Events throughout Riverside and San Bernardino county are featured. General news stories, event advertisement, and community related editorials are the main content of this paper. <strong>Frequency of publication:</strong> Daily.[6. "<a href="http://ulrichsweb.serialssolutions.com.libaccess.sjlibrary.org/title/1415666714464/759788">Press Enterprise</a>."] <h4>About the publication's submission guidelines</h4> <strong>Location of submission guidelines:</strong> <a href="http://new.pe.com/submit-letter-to-the-editor">http://new.pe.com/submit-letter-to-the-editor</a> <strong>Types of contributions accepted:</strong> Letters to the editor.[7. "<a href="http://new.pe.com/submit-letter-to-the-editor">Submit a Letter to the Editor</a>."] <strong>Submission and review process:</strong> Letters should be submitted via the <a href="http://new.pe.com/submit-letter-to-the-editor">online form</a>. <strong>Editorial tone:</strong> Straightforward news stories written in a clear and basic tone. The columns and editorials are written in an informal manner and often seek to represent the diversity of the community the paper serves. <strong>Style guide used:</strong> Not stated. <h4>Conclusion: Evaluation of publication's potential for LIS authors</h4> Local library events are likely to be featured in the paper. Local librarians might find a potential audience if their article pertains to the local libraries and directly relates to the community. Many local libraries subscribe to this publication and all the staff-written news from the library electronic archives (1992-present) is available in the paper's online archives.[8. "Archives," PE.com, accessed November 29, 2016, <a href="http://www.pe.com/sections/news/archives/">http://www.pe.com/sections/news/archives/</a>] &nbsp; <h2>Audience analysis</h2> <hr /> <h4>About the publication's readers</h4> <strong>Publication circulation:</strong> 259,000 daily readers, 394,000 Sunday readers, and 1, 500, 000 unique visitors to the website each month.[9. "<a href="http://www.freedomnewsgroup.net/the-press-enterprise-newspaper">The Press-Enterprise</a>."] <strong>Audience location and language or cultural considerations:</strong> The paper is targeted to residents of Inland Southern California. <strong>Reader characteristics:</strong> According to recent data, readership is split fairly evenly between men and women, and the majority of readers are 55 or older.[10. "<a href="http://www.freedomnewsgroup.net/the-press-enterprise-newspaper">The Press-Enterprise</a>."] This information highlights the need for articles and information pertaining to Riverside's active senior population, which the paper takes into consideration and attempts to serve. Data also shows that 70% of daily readers and 59% of Sunday readers are college educated.[11. "<a href="http://www.freedomnewsgroup.net/the-press-enterprise-newspaper">The Press-Enterprise</a>."] Local libraries in the area subscribe to the paper and most local coffee shops have copies available to their patrons. <strong>Knowledge of LIS subject matter:</strong> As <em>The Press-Enterprise</em> is a civilian newspaper, the average reader probably has a layperson's familiarity with LIS topics. <h4>Conclusion: Analysis of reader characteristics and their potential impact on authors</h4> While the paper does discuss world news and events, potential authors must be aware that the primary goal of the paper is to support the local community. Articles and stories that focus on local news and events have a greater likelihood of being well received. The community the paper serves is highly diverse and contains readers with a variety of different cultures, backgrounds, and educations, and potential authors should be aware and respectful of this diversity. <strong>Last updated: </strong>December 1, 2016 <hr /> <h4>References</h4>
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March 27, 2018 @ 20:02:46 Lisa Lowdermilk
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